Brand Designer, Creative X

Meta Careers; Los Angeles (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Meta's Creative Experiences team is seeking a brand designer to develop holistic, timeless brand design systems. You’ll work across media touchpoints, translating strategy into scalable toolkits that ensure brand consistency at global scale.

You’ll collaborate with the CX Design team to build brand foundations, craft architecture, and guide templates and guidelines from concept to launch with independence and ownership.

Qualifications

• Background in developing holistic and timeless brand design systems.
• Experience in brand architecture, craft, and design thinking.
• Ability to work across many media touchpoints and translate strategy into design systems.

Responsibilities

• Build brand foundations and scalable toolkits for campaigns and activations across channels.
• Translate strategy into clear design systems, templates, and guidelines.
• Maintain family-wide brand consistency at global scale with ownership from concept to launch.

Skills

Brand design

Brand systems

Design thinking

Cross-media experience

Job description

ABOUT OUR TEAMCreative Experiences (Creative X) is a global, integrated creative agency that drives the creative vision for our brands and how they are perceived in the world. We develop all consumer brand content and experiences for Meta, Facebook app, Instagram, and WhatsApp.Our vision is fearless creativity that redefines social. With some of the industry’s best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across five of the world’s biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including innovative creative experiences. We believe in attracting and nurturing world class talent with a focus on community and career development.HOW WE WORKWe have developed proven collaboration models with agencies and our cross-company creative network. While we lead our team to create innovative films, content, and experiences across our own channels, we also guide our lead agencies in the creation of content for TV, print and OOH. This ensures a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our apps.ABOUT THIS ROLEWe are looking for a brand designer to join the team with a background in developing holistic and timeless brand design systems. This person must have a demonstrated experience in brand architecture, craft, and design thinking, with a proven track record of working on integrated efforts. You must be comfortable working across many media touchpoints and creating rigorous design systems. You’re a conceptual thinker who can bring ideas to life in new and inspiring ways—and when you decide to make something, you carry your vision from concept to launch with independence and ownership.In this role, you’ll work specifically and closely with the CX Design team to build out brand foundations and scalable toolkits that enable high-quality campaigns and activations across channels. You’ll translate strategy into clear design systems, templates, and guidelines that help teams move fast while keeping the family of apps brand consistent, expressive, and culturally relevant at global scale.