Brand Design Specialist (Remote | $70–$120/hr)

Synthires; California; Remote; USD 96,000 - 165,000; Full time

Job summary

Synthires seeks a Brand & Advertising Art Director or Senior Brand Designer to join an AI research project. Work includes brand identity, packaging, out-of-home, and multi-format campaigns; evaluate AI-generated design and help set quality standards for AI training data.

This remote, US-based full-time W-2 role requires 40 hours per week, hands-on design with Illustrator, Photoshop, Figma, InDesign; provide clear feedback and collaborate with research teams to improve training data quality.

Qualifications

• 5+ years of professional commercial brand and advertising design experience as an art director or senior designer at a creative agency, brand consultancy, packaging studio, or in-house brand studio.
• Daily hands-on proficiency in Adobe Illustrator, Photoshop, and Figma, with InDesign experience for layout and print production.
• Ability to independently create and deliver final design files, not just direct other designers.
• Proven experience developing brand identity systems, including logos, typography, colour systems, iconography, and brand guidelines.
• Experience producing packaging dielines and large-format out-of-home artwork through to press-ready files, including bleed, safe zones, CMYK, Pantone specifications, and prepress checks.
• Experience delivering out-of-home and multi-format campaign suites across billboards, transit, print, digital display, and paid social formats (1:1, 4:5, and 9:16).
• Experience adapting campaigns for multiple markets and localized versions.
• Strong typography, grid design, vector illustration, and image-retouching skills.
• Proficiency with editable source and exchange formats, including .ai, .psd, .fig, .indd, .svg, PDF/X, dieline files, and packaged print-ready deliverables.
• Hands-on experience using generative AI tools in professional design workflows, such as Midjourney, Adobe Firefly, Ideogram, Stable Diffusion, Flux, Photoshop Generative Fill, or Magnific.
• A public portfolio or reel showcasing shipped commercial work.
• Availability for at least 40 hours per week during weekdays.
• Strong written communication skills and the ability to explain creative decisions clearly.

Responsibilities

• Create challenging, real-world design tasks based on agency workflows, including brand identity systems, packaging, out-of-home advertising, and multi-format campaigns.
• Evaluate AI-generated designs for typography, grids, visual hierarchy, colour, print feasibility, and consistency across formats.
• Provide clear, actionable written feedback to improve AI model performance.
• Develop evaluation guidelines, rubrics, and quality checks for graphic design.
• Conduct technical checks on vector artwork and print-ready files.
• Collaborate with research teams and other subject matter experts to improve training data quality and consistency.

Skills

Brand identity

Packaging

Out-of-home advertising

Campaign formats

Tools

Adobe Illustrator

Adobe Photoshop

Figma

InDesign

Job description

Brand & Advertising Art Director (Remote | $70-$120/hr)

Position: Brand & Advertising Art Director (AI Evaluation)

Type: Full-Time W-2 Employment

Compensation: $70-$120 per hour

Location: Remote

About the Opportunity

Join a leading AI research project as a Brand & Advertising Art Director or Senior Brand Designer. Apply your professional experience in brand identity, packaging, out-of-home advertising, and multi-format campaigns to help improve AI-generated design quality.

You will create real-world design tasks, produce reference deliverables, evaluate AI-generated work, and develop quality standards for AI training data.

Key Responsibilities

• Create challenging, real-world design tasks based on agency workflows, including brand identity systems, packaging, out-of-home advertising, and multi-format campaigns.
• Evaluate AI-generated designs for typography, grids, visual hierarchy, colour, print feasibility, and consistency across formats.
• Provide clear, actionable written feedback to improve AI model performance.
• Develop evaluation guidelines, rubrics, and quality checks for graphic design.
• Conduct technical checks on vector artwork and print-ready files.
• Collaborate with research teams and other subject matter experts to improve training data quality and consistency.

Required Qualifications

• 5+ years of professional commercial brand and advertising design experience as an art director or senior designer at a creative agency, brand consultancy, packaging studio, or in-house brand studio.
• Daily hands-on proficiency in Adobe Illustrator, Photoshop, and Figma, with InDesign experience for layout and print production.
• Ability to independently create and deliver final design files, not just direct other designers.
• Proven experience developing brand identity systems, including logos, typography, colour systems, iconography, and brand guidelines.
• Experience producing packaging dielines and large-format out-of-home artwork through to press-ready files, including bleed, safe zones, CMYK, Pantone specifications, and prepress checks.
• Experience delivering out-of-home and multi-format campaign suites across billboards, transit, print, digital display, and paid social formats (1:1, 4:5, and 9:16).
• Experience adapting campaigns for multiple markets and localized versions.
• Strong typography, grid design, vector illustration, and image-retouching skills.
• Proficiency with editable source and exchange formats, including .ai, .psd, .fig, .indd, .svg, PDF/X, dieline files, and packaged print-ready deliverables.
• Hands-on experience using generative AI tools in professional design workflows, such as Midjourney, Adobe Firefly, Ideogram, Stable Diffusion, Flux, Photoshop Generative Fill, or Magnific.
• Ability to assess AI-generated design outputs and distinguish technically and creatively strong results from superficially convincing ones.
• A public portfolio or reel showcasing shipped commercial work.
• Availability for at least 40 hours per week during weekdays.
• Strong written communication skills and the ability to explain creative decisions clearly.

Compensation & Engagement

• Compensation: $70-$120 per hour.
• Full-time W-2 employment through Cincinnatus LLC.
• Remote work within the United States.
• 40 hours per week, with weekday availability required.
• Cincinnatus LLC serves as the employer of record and handles payroll, benefits, and employment compliance.
• Opportunity to work directly within a leading AI lab's extended workforce.

Cincinnatus LLC is an Equal Employment Opportunity employer. All qualified applicants are considered without discrimination based on legally protected characteristics. Reasonable accommodations are available upon request.