Brand & Design Lead - AI-Driven Visual Identity

Presidio, Inc.; New York (NY); On-site; USD 140,000 - 190,000; Full time

Job summary

Presidio, a leading technology solutions provider, seeks a Corporate Brand and Design Lead to elevate and protect the company’s brand identity across digital, print, sponsorships, events, and executive communications. You will steer AI-enabled design practices and govern the use of generative AI within the brand function.

Reporting to the VP of Communications and Brand, you will partner with Marketing, Communications and Sales to translate strategy into compelling visuals, establish guidelines,

Qualifications

• 5+ years of experience in brand design, creative direction, or integrated marketing communications, ideally in a B2B or technology environment.
• Hands-on experience applying AI tools to creative and brand workflows.
• Ability to lead AI adoption and upskilling within a creative or marketing team, balancing innovation with brand governance and quality control.

Responsibilities

• Own and evolve Presidio's brand identity system across web, social, sales enablement, events, and executive communications.
• Lead AI-powered design adoption, establishing best practices, workflows, and guardrails.
• Translate brand and communications strategy into compelling visual storytelling across digital, print, and experiential channels.
• Lead creative direction for major brand moments, sponsorships, press and PR initiatives, executive events, and campaigns.
• Manage relationships with external design agencies, freelancers, and production vendors to ensure on-time, on-brand delivery.
• Collaborate with Marketing, Digital, Events, and Sales teams to design assets supporting demand generation and customer engagement.
• Develop and maintain brand templates for newsletters, executive decks, one-pagers, social content, and internal communications.
• Establish design QA processes to ensure all customer- and partner-facing materials meet brand standards.

Skills

Brand identity systems

Visual design

Creative direction

Adobe Creative Suite

Figma

AI-powered design

Project management

Executive communication

Education

Bachelor's degree or equivalent experience

Tools

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Figma

Job description

Presidio, a leading technology solutions provider, seeks a Corporate Brand and Design Lead to elevate and protect the company’s brand identity across digital, print, sponsorships, events, and executive communications. You will steer AI-enabled design practices and govern the use of generative AI within the brand function.

Reporting to the VP of Communications and Brand, you will partner with Marketing, Communications and Sales to translate strategy into compelling visuals, establish guidelines,