Brand & Customer Marketing Manager

Black Kite; Boston (MA); On-site; USD 120,000 - 138,000; Full time

Benefits offered by this job

Performance-based bonuses

Equity

Flexible healthcare options

Paid time off

Retirement savings

Job summary

Black Kite is seeking a highly organized Marketing Manager to own Brand Marketing and Customer Marketing. You will elevate the Black Kite brand and nurture the customer community across Slack, events, and campaigns.

In this fast-paced role, you’ll lead cross-functional collaboration with Sales, Customer Success, Product, and Executive teams, plan flagship events such as Gartner RSA Black Hat, and develop programs that drive engagement, advocacy, and revenue.

Qualifications

• 3–5 years of experience in B2B SaaS marketing, customer marketing, field marketing, events, or brand marketing.
• Exceptional project management and organizational skills.
• Strong written and verbal communication skills.
• Experience managing events and coordinating multiple stakeholders.
• Detail-oriented with a focus on brand consistency.
• Able to collaborate with Sales, Customer Success, Product and Exec teams.
• Experience with customer communities (Slack, Gainsight, Influitive) is a plus.
• Self-starter who thrives in a fast-paced, high-growth environment.
• Bachelor’s degree and/or relevant experience.

Responsibilities

• Launch and manage the Black Kite customer community on Slack.
• Develop ongoing customer communications, including newsletters, announcements, and product updates.
• Create and execute Customer Upsell campaigns.
• Coordinate customer webinars, meetups, and user events.
• Manage the Customer Advisory Board, including planning and follow-up.
• Partner with Customer Success and Product Marketing to improve onboarding.
• Develop customer advocacy programs, including testimonials, case studies, reference customers, and review campaigns.
• Identify opportunities to increase customer engagement and strengthen relationships.

Skills

Brand marketing

Customer marketing

Event management

Project management

Excellent communication

Education

Bachelor’s degree or equivalent

Tools

Slack

Gainsight

Influitive

Job description

About this position

ABOUT BLACK KITE

Black Kite is the global leader in third-party cyber risk intelligence, trusted by more than 3,000 organizations worldwide. We give security and business leaders a continuous, outside-in view of their entire vendor ecosystem — translating complex cyber, financial, and compliance signals into clear, actionable risk intelligence.

We go beyond open standards-based cyber ratings. Black Kite helps organizations make smarter risk decisions, strengthen business resilience, and scale their third-party cyber risk management programs in an increasingly complex digital environment. Our work has earned consistent recognition from customers and industry analysts alike.

WHY BLACK KITE

We're a fast-moving, high-impact team solving one of the most critical challenges in cybersecurity today. If you're looking to do meaningful work alongside sharp, collaborative people — and grow your career in a space that matters — you're in the right place.

THE OPPORTUNITY

We're looking for a highly organized, proactive Marketing Manager to own two of our most visible marketing functions: Brand Marketing and Customer Marketing . This is an ideal role for someone who takes pride in delivering exceptional experiences and enjoys working across teams to elevate both the Black Kite brand and our customer community.

WHAT YOU'LL OWN

Customer Marketing

You’ll help create exceptional customer experiences that build engagement, advocacy, and long-term loyalty.

Responsibilities include:

• Launch and manage the Black Kite customer community on Slack.
• Develop ongoing customer communications, including newsletters, announcements, and product updates.
• Create and execute Customer Upsell campaigns.
• Coordinate customer webinars, meetups, and user events.
• Manage the Customer Advisory Board, including meeting planning, communications, logistics, and follow-up.
• Partner with Customer Success and Product Marketing to improve customer onboarding experiences.
• Develop customer advocacy programs, including testimonials, case studies, reference customers, and review campaigns.
• Identify opportunities to increase customer engagement and strengthen relationships throughout the customer lifecycle.

Brand Marketing

You’ll be responsible for ensuring Black Kite presents a consistent, polished, and recognizable brand across every customer touchpoint.

Responsibilities include:

• Serve as Black Kite’s brand steward, ensuring consistent application of brand guidelines across presentations, collateral, events, digital assets, and campaigns.
• Own planning and execution for Black Kite’s three flagship industry events:
• Gartner Security & Risk Management Summit
• RSA Conference
• Black Hat USA
• Manage all company swag, including sourcing, purchasing, inventory, and distribution.
• Review marketing materials to maintain consistency in messaging, design, tone, and visual identity.
• Continuously improve brand standards and help educate internal teams on best practices.

WHAT YOU BRING

• 3–5 years of experience in B2B SaaS marketing, customer marketing, field marketing, events, or brand marketing.
• Exceptional project management and organizational skills.
• Strong written and verbal communication skills.
• Experience managing events and coordinating multiple stakeholders.
• A keen eye for detail and a passion for maintaining brand consistency.
• Comfortable working cross‑functionally with Sales, Customer Success, Product, and Executive teams.
• Experience with customer communities (Slack, Gainsight, Influitive, etc.) is a plus.
• Self‑starter who thrives in a fast‑paced, high‑growth environment.
• Bachelor’s degree and/or relevant experience
• Someone who takes ownership, solves problems independently, and follows through on commitments.

The expected total compensation range for this role is $120,00-138,00 (base pay + bonus). Compensation at Black Kite extends well beyond base pay — our total rewards program includes

• performance-based bonuses
• equity
• flexible healthcare options
• paid time off
• retirement savings

This range reflects a nationwide market spectrum and will vary based on qualifications, role scope, complexity, and location.