Brand & Creative Lead — Pet Nutrition

Atomic; Miami (FL); On-site; USD 120,000 - 180,000; Full time

Job summary

Golden Child, a Miami‑based pet nutrition startup, is seeking a Head of Brand & Creative to shape the brand and build a lean, high‑impact team. You’ll steer brand strategy, packaging design, content, digital experiences, and live activations, guiding the rebrand and relaunch while scaling creative capabilities.

You’ll collaborate with the CMO and cross‑functional partners to translate strategy into work, direct shoots and copy, and ensure consistent brand voice across product, packaging, and

Qualifications

• 8+ years of experience in brand and creative roles, including leadership of a multidisciplinary team or large programs.
• Portfolio showing a distinctive point of view and strong execution across brand identity, packaging, campaigns, photography, film, and digital.
• Experience building or evolving a consumer brand, ideally in design‑led categories such as food, beverage, beauty, or hospitality.

Responsibilities

• Own brand strategy and creative direction across all touchpoints.
• Lead packaging and physical brand experience development from concept to production.
• Build editorial and content plans around the brand and its storytelling.
• Lead campaigns and performance-driven creative across channels.
• Shape influencer, tastemaker, and partnership programs for authentic brand moments.
• Oversee live events and community experiences with a focus on brand expression.
• Build and manage a lean creative team and production processes.

Skills

Brand identity

Packaging

Campaigns

Photography

Film

Copywriting

Art direction

Storytelling

Content strategy

Team leadership

Tools

Adobe Creative Suite

Photography

Video production

Figma

Job description

Golden Child, a Miami‑based pet nutrition startup, is seeking a Head of Brand & Creative to shape the brand and build a lean, high‑impact team. You’ll steer brand strategy, packaging design, content, digital experiences, and live activations, guiding the rebrand and relaunch while scaling creative capabilities.

You’ll collaborate with the CMO and cross‑functional partners to translate strategy into work, direct shoots and copy, and ensure consistent brand voice across product, packaging, and