Brand Content & Storytelling Director

Marine Layer; San Francisco (CA); Sur place; USD 180 000 - 240 000; Plein temps

Résumé du poste

Marine Layer in San Francisco seeks a Brand Content & Communications Director to drive creative strategy and the style storytelling behind every brand touchpoint. The role will lead the creative production, translate product launches into a sharp brand narrative, and collaborate with merchandising, product, and marketing to keep Marine Layer on trend and On Brand.

You'll manage copywriting and design teams, push for strong visual hierarchy, and maintain an elevated, distinct fashion point of

Qualifications

• 10–15 years in brand/creative/editorial leadership roles with fashion/apparel experience
• Proven ability to translate product launches into brand narratives
• Experience managing copywriting and design teams

Responsabilités

• Lead multi-channel content that drives engagement and brand relevance
• Set seasonal content strategy rooted in product and trend
• Develop briefs defining narrative, visual tone, and messaging hierarchy
• Directly manage Copywriting and Design teams for on-brand storytelling

Connaissances

Brand strategy

Creative direction

Editorial leadership

Fashion & apparel expertise

Team management

Copywriting

Visual storytelling

CMS proficiency

Content strategy

Outils

CMS (Content Management System)

Creative production workflows

Description du poste

Marine Layer in San Francisco seeks a Brand Content & Communications Director to drive creative strategy and the style storytelling behind every brand touchpoint. The role will lead the creative production, translate product launches into a sharp brand narrative, and collaborate with merchandising, product, and marketing to keep Marine Layer on trend and On Brand.

You'll manage copywriting and design teams, push for strong visual hierarchy, and maintain an elevated, distinct fashion point of