Brand Community Lead – Gaming IPs (Hybrid)

Sega Of America; Irvine (CA); On-site; USD 110,000 - 138,000; Full time

Job summary

Sega Of America is seeking a Brand Community Manager in Irvine, CA to enhance community engagement for iconic brands like ATLUS and RGG. With a focus on content creation, the role involves strategic marketing and collaborative campaigns across various platforms.

The ideal candidate should have over seven years' experience in community management, a passion for gaming, and a strong knowledge of Japanese IPs. This position requires in-office attendance to promote effective teamwork and collaboration.

Qualifications

• Minimum of seven years of community or brand management experience.
• Experience within the gaming or entertainment industry preferred.
• Solid understanding of influencer landscape within gaming.

Responsibilities

• Lead strategy for community marketing efforts for major brands.
• Collaborate with cross-functional teams to create engaging content.
• Analyze and report on community campaign results using metrics.

Skills

7+ years of experience in community or brand management

Strong project management skills

Familiarity with Japanese IP

Understanding of social platforms (TikTok, Twitch, YouTube)

Excellent communication skills

Creative and collaborative thinker

Tools

Photoshop

Excel

PowerPoint

SharePoint

Analytic measurement tools

Job description

Sega Of America is seeking a Brand Community Manager in Irvine, CA to enhance community engagement for iconic brands like ATLUS and RGG. With a focus on content creation, the role involves strategic marketing and collaborative campaigns across various platforms.

The ideal candidate should have over seven years' experience in community management, a passion for gaming, and a strong knowledge of Japanese IPs. This position requires in-office attendance to promote effective teamwork and collaboration.