Biomedical Market Manager

Instron; Norwood (MA); On-site; USD 125,000 - 150,000; Full time

Job summary

Instron in Norwood, MA is seeking a Biomedical Market Manager to drive growth in medical device and pharma sectors, leveraging market insights, product knowledge, and customer testing expertise to expand Instron's reach.

You will collaborate with Sales, Service, and the Biomedical Product Manager; engage in VOC activities, support early-cycle development, travel 25-30%, and help position Instron as a thought leader.

Qualifications

• Bachelor’s degree in a related technical field and/or Engineering with 1–3 years in marketing, product/market management or sales in manufacturing.
• Experience in medical device or pharmaceutical industries and GMP familiarity.
• Passion for technology and innovation; strong business development in B2B.

Responsibilities

• Analyze assigned markets to understand share, performance, trends, and insights.
• Participate in industry standards committees (ASTM, ISO).
• Coordinate applications info, marketing collateral, and sales tools/training globally.
• Lead global lead generation and market development programs for LFA products.
• Maintain KPIs to evaluate program success and drive continuous improvement.
• Identify customer needs and opportunities for new product development via VOC.
• Support thought leadership and explore strategic partnerships or acquisitions.

Skills

Excellent communication

Interpersonal skills

Leadership

Knowledge of materials testing

B2B marketing experience

Education

Bachelor’s degree in related technical field/Engineering

Advanced technical or business-related degree advantageous

Job description

Job Description

The Biomedical Market Manager is a key position within the Static Business at Instron (a division of ITW) required to drive growth within the medical device and pharmaceutical industries and ensures that the Instron has credibility and expertise within them. The position leverages first-hand understanding of customer testing needs, product and applications expertise, and in-depth market knowledge and insights to increase sales opportunities and expand Instron’s global reach. This position will work along all aspects of the buying cycle but primarily focus on early cycle, where market insights can provide Instron with a competitive advantage by being recognized as a thought leader in the industry.

The primary responsibilities of the Market Manager include developing and implementing marketing plans that increase market share and identifying innovative products and capabilities to support the market. Responsibilities also include providing regular communication, support & training to the global sales and service organizations and collaborating with the Biomedical Product Manager to effectively drive the overall segment strategy. The Market Manager will contribute to the early phases of new product development by leading customer and market needs evaluations through targeted voice of the customer (VOC) activities.

Primary Responsibilities

• Analyzing the assigned market(s) to understand market share, business performance, trends and provide insights
• Active participation in key industry standards committees (ASTM, ISO)
• Ensuring the highest level of market knowledge within the business through coordination and centralization of applications information, marketing collateral, sales tools and training materials (to be delivered within the team and to sales)
• Coordinate and execute on global lead generation and market development programs focused on increased penetration of key LFA products in the assigned market(s)
• Maintaining a set of KPIs that provide a feedback loop for programs and strategies success or failure for continuous improvement
• Explore customer and target market needs and challenges in search of new product development opportunities
• Leverage primary marketing channels to support Instron as a thought leader in the industry
• Role may include the pursuit of strategic partnerships or acquisition opportunities such as sales and technical collaborations, licensing arrangements, acquisition of products from third party companies, or the acquisition of third-party entities. The goal of these arrangements is to solidify Instron’s premium brand image while expanding the applications coverage within the market or fill key product gaps.

Knowledge, Skills, & Abilities Required

• Must possess excellent communications, interpersonal, and leadership skills.
• Must have in-depth knowledge of materials testing and relevant applications within the end markets. This knowledge level is usually acquired via a combination of completion of a Bachelor’s Degree in a related technical field and/or Engineering as well as approximately 1-3 years of marketing, product/market management and/or sales experience in a manufacturing company environment.
• Advanced technical or business-related degree is considered an advantage.
• Experience within the medical device or pharmaceutical industry and familiarity with GMP requirements
• Must have a passion for technology and innovation.
• Must have a good working understanding of business development and marketing in a B2B environment.

Working Conditions

• Daily interactions with a dynamic, enthusiastic, diverse and highly-motivated Marketing Team.
• Traditional office environment with little or no exposure to adverse conditions and the benefit of flexible work-arrangement options.
• Must have a desire to travel as required. Travel amounts will vary depending on product development opportunities and lead generation activities but could involve anything from day trips to 10-day international excursions. Expect on the order of 25 - 30% travel.

Compensation Information

This position has a starting salary range of $125,000 to $150,000 per year. Pay is determined by several factors, including a candidate’s experience, relevant skills, and qualifications

ITW is an equal opportunity employer. We value our colleagues’ unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.

As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.

All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.