Beverage Director, CALA

IMI Agency; Orlando (FL); Remote; USD 60,000 - 110,000; Full time

Job summary

An established industry player is seeking a dynamic Beverage Director to enhance beverage programs across Caribbean and Latin America. This role involves analyzing data, leading training, and developing innovative strategies to drive revenue in luxury hospitality settings. You will collaborate with senior leadership and manage key vendor relationships while ensuring compliance with brand standards. If you are passionate about beverage trends and thrive in a fast-paced environment, this opportunity offers the chance to make a significant impact in a vibrant industry. Join a team that values creativity and excellence in beverage management!

Qualifications

• Advanced knowledge in developing National Beverage Programs across brands.
• Expertise in cocktails and a variety of beverages in luxury environments.
• Strong skills in training, coaching, and presenting to diverse groups.

Responsibilities

• Lead R&D for branded cocktails programs and seasonal updates.
• Create and maintain budgets based on bar concepts and needs.
• Facilitate beverage trainings and events across selected locations.

Skills

Beverage trend spotting

Data analysis

Training and coaching

Presentation skills

Time management

Interpersonal skills

Project management

Client-first mentality

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communication

Bachelor’s degree in Hospitality

Tools

Excel

PowerPoint

Teams

Outlook

Word

Job description

Status: Full-time Remote w/ travel | Fluent in English and Spanish Required

IMI Agency specializes in Building Better Beverage Business for our Hospitality Clients through cutting-edge marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs for all channels in the Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.

Job Summary:

We have an opening for a trend-finding, data-prone, efficient, and methodical Beverage Director to work within IMI’s world-leading hotel client. This person will work with IMI’s Director of Account and IMI’s embedded account team, along with the Client Beverage team to enhance the Caribbean and Latin America beverage program through analyzing data, program practices, and industry trends to develop, train, and deploy scalable beverage efficiency procedures. The Beverage Director will track and assess post-training performance across the Clients’ Hotel Brands, adjusting as needed. The Beverage Director will create, develop, and lead a beverage Award strategy for the continent. The Beverage Director will lead beverage data compilation, research and development, presentations, training, program launches & revisions, live openings, program compliance, and remediation programs. This includes but is not limited to, maintaining property relationships, sustaining accountability across menus to ensure brand standards are being met, supporting new rollouts and beverage initiatives, and managing key vendors and stakeholders’ performance and interactions. This person must be well-rounded and able to hold their own with Senior Leadership, Stakeholders, and internal departments while leading property-level Managers.

Responsibilities will include:

• Lead R&D for branded cocktails programs, including seasonal updates for brand hotels (e.g. new menus & use records, imagery, seasonal specials, PR opportunities, etc.)
• Provide leadership in Design & Development efforts of new properties including bar floorplan and equipment reviews, beverage programming and training.
• Create and maintain OS&E lists/budget based on bar concepts and needs.
• Create, develop and lead a beverage award strategy.
• Compile and present associated beverage program data.
• Refresh training material and programming for optional bar items.
• Inspire properties to drive revenue by leveraging trends and fads across the beverage industry.
• Own Caribbean, Central, and South American luxury and premium beverage deployment.
• Facilitate beverage trainings and events in Client’s selected locations.
• Implement and support bar activation for halo openings & brand activations (conferences and special events).
• Provide training and sustainable programming for underperforming properties.
• Identify experiential beverage programs for lifestyle brands.
• Lead beverage-related POCs across all Brands space.

Education & Qualifications:

• Advanced knowledge and experience in developing, deploying, and assessing National Beverage Programs across brands.
• Proven working experience in beverage trend spotting, and beverage data analysis staying current with present and future trends; boosting revenue per fad.
• Bachelor’s degree in Marketing, Communication, Hospitality, or related field.
• Expertise in cocktails, spirits and a variety of beverages (i.e. beer, wine, non-alcoholic beverages).
• Solid understanding of developing programs for working bars, especially in high-end, luxury environments.
• Expertise in training and coaching including remediation programs.
• Experience creating and presenting presentations to groups of all sizes in-person and virtually.
• Experience deploying large-scale materials to personnel of all levels.
• Proficient in Excel, PPT, Teams, Outlook, PowerPoint, Word, and other Microsoft tools.
• Experience running promotions & activations on property level.
• Strong presentation, interpersonal, organizational, and writing skills.
• Strong time management and organization skills.
• Ability to effectively manage multiple projects and balance priorities.
• Works well under pressure and with tight deadlines.
• Flexible and able to work with different management styles.
• Takes initiative and is a part of the solution to issues and problems.
• High-energy people skills and a professional demeanor.
• Hospitable, with a service-prone, client-first mentality.
• Follow-up and follow-through must be your mantra!
• Speaks fluent English and Spanish.
• Ability to travel as needed 70%+

If this describes you and you can work in a macro-managed environment and complete tasks with spot-on accuracy, we want to hear from you!

Contact: www.imiagency.com/careers | [e-mail]

IMI Agency is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.