Beverage Commercial Strategy Lead

Palm Bay International; New York (NY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k)

Paid vacation

Personal time off

11 company holidays

Job summary

Palm Bay International in New York is seeking a Commercial Planning Manager to drive the national incentive calendar, coordinate the innovation agenda and lead annual planning. You will translate sales needs into marketing deliverables and ensure timely execution across marketing, sales and distributor partners.

The role emphasizes cross-functional collaboration, accountability and a deep understanding of the three-tier beverage system, with 3–5 years in sales, marketing or distributor

Qualifications

• Bachelor's degree in business administration in finance, marketing, or related field.
• 3-5 years beverage alcohol experience working with distributors in sales or marketing roles.
• Deep knowledge of Beverage Alcohol and the three-tier system.
• Strong commercial acumen and experience with incentive development or execution.
• Proficiency in MS Office and planning tools (Power BI, Cognos, SharePoint); familiarity with syndicated data (Circana).
• Ability to multitask, prioritize and meet deadlines in a fast-paced environment.
• Strong communication and collaboration skills to influence stakeholders.

Responsibilities

• Maintains national incentive calendar once aligned.
• Ensures deliverables are to a high standard and on time.
• Enables creation of tracking.
• Monitors progress versus goals and communicates to stakeholders.
• Creates and maintains launch calendar timing for sales across the portfolio.
• Proactively ensures deliverables are on time and commercially appropriate.
• Conducts state registrations and new item setup with distributors.
• Organizes innovation launch calls and agendas at appropriate times.
• Reviews content for completion prior to calls.
• Manages timelines across finance, sales, marketing, BI once established.
• Adheres to deliverables and shepherds requirements across departments.

Skills

Project management

Tactical execution

Interpersonal skills

Commercial acumen

Deadline-driven

Process management

Knowledge sharing

Education

Bachelor's degree in business administration (finance, marketing, or related field)

Tools

Power BI

Cognos

SharePoint

Circana

Job description

Palm Bay International in New York is seeking a Commercial Planning Manager to drive the national incentive calendar, coordinate the innovation agenda and lead annual planning. You will translate sales needs into marketing deliverables and ensure timely execution across marketing, sales and distributor partners.

The role emphasizes cross-functional collaboration, accountability and a deep understanding of the three-tier beverage system, with 3–5 years in sales, marketing or distributor