Behavioral Science Lead — Customer Experience & Outcomes

Baylor Scott & White Health; Bismarck (ND); On-site; USD 128,000 - 198,000; Full time

Benefits offered by this job

Immediate eligibility for health and w

401(k) savings plan with dollar-for-d​

Tuition Reimbursement

PTO accrual beginning Day 1

Job summary

Baylor Scott & White Health is seeking an internal Behavioral Science Manager to lead the application of behavioral science within BSWH’s strategic customer experience portfolio, translating behavioral theory, scientific evidence, and analytics into practical solutions that improve engagement, health behaviors, and outcomes.

As a strategic partner, the Manager will collaborate with cross-functional teams, develop theories of change and logic models, supervise junior staff, ensure scientific

Qualifications

• Doctoral degree in Behavioral Science, Health Psychology, Public Health, or related field preferred.
• Experience in digital health is highly desirable.
• Strong analytical and statistical skills are required.
• Familiarity with Agile methodologies and cross-functional collaboration.
• Excellent written and verbal communication skills.

Responsibilities

• Lead behavioral science support, from discovery through evaluation, for assigned customer experience and digital health initiatives; ensure all success criteria are met within prescribed timelines.
• Develop behavioral science work plans and roadmaps with cross-functional team members to support the execution and implementation of strategic recommendations.
• Manage day-to-day activities to achieve deliverables, KPIs, and OKRs of the behavioral science team by delegating appropriate tasks to team members and tracking progress towards goals.
• Identify and lead resolution of dependencies, risks, and roadblocks by providing direction and guidance with oversight from the Behavioral Science Director as needed.
• Support Behavioral Science Director in the engagement of key stakeholders and functions across key deliverables as required.
• Conduct literature reviews and triangulate findings with internal customer analytics, operational data, and customer research findings to identify behavioral barriers, drivers, and opportunities for intervention.
• Conduct advanced statistical analyses to understand behavioral patterns, test hypothesized behavioral models, and support evaluation of behavioral intervention effectiveness. Translate findings to non-scientific audiences.
• Develop and refine theories of change that identify key psychological, social, environmental, and contextual determinants of behavior, specify modifiable mechanisms of action, and guide the selection of evidence‑based behavior change techniques and intervention strategies. Translate theories of change into logic models that define the pathways linking intervention activities, outputs, behavioral outcomes, and health outcomes.
• Identify behavioral, methodological, stakeholder, and implementation risks that may affect intervention quality, adoption, or measurable impact.
• Collaborate with cross-functional teams to develop behaviorally informed intervention concepts, messaging, workflows, prompts, digital experiences, and service interventions that improve engagement and health‑related outcomes.
• Develop and govern internal behavioral science frameworks, methodologies, and supporting resources that enable the consistent application and scale of behavioral science across the organization.

Skills

Behavioral science

Statistical analysis

Data analytics

Agile principles

Cross-functional collaboration

Facilitation/presentation

Project management

Digital health

Research methods

Education

PhD in Behavioral Science

Bachelor's degree

Job description

Baylor Scott & White Health is seeking an internal Behavioral Science Manager to lead the application of behavioral science within BSWH’s strategic customer experience portfolio, translating behavioral theory, scientific evidence, and analytics into practical solutions that improve engagement, health behaviors, and outcomes.

As a strategic partner, the Manager will collaborate with cross-functional teams, develop theories of change and logic models, supervise junior staff, ensure scientific