Behavioral Health Biz Dev & Admissions Lead

Lotusbh; Florida; On-site; USD 60,000 - 65,000; Full time

Job summary

Lotus Behavioral Health is seeking a Business Development Representative to expand awareness of our adolescent substance use program across West Florida. You will generate qualified referrals, drive admissions, and support the admissions team with lead generation and CRM updates.

The role requires building relationships with therapists, hospitals, schools, and insurers, traveling up to 50% of the time. A bachelor's degree and 2+ years in outreach are preferred.

Qualifications

• Bachelor's degree in marketing, business, behavioral health, or related field (or equivalent experience).
• Minimum of 2 years in business development or admissions—preferably in behavioral health.
• Strong understanding of substance use disorders and insurance-based care.
• Excellent communication, presentation, and interpersonal skills.

Responsibilities

• Generate qualified referrals of adolescents (13–17) with commercial insurance.
• Achieve monthly targets: 15–20 referrals and 5+ admissions attributed to outreach.
• Maintain CRM documentation of outreach and referral outcomes within 48 hours.
• Develop and maintain relationships with providers, hospitals, schools, and other entities.
• Travel up to 50% across Western Florida for outreach.

Skills

Communication skills

Presentation skills

Interpersonal skills

Travel up to 50%

Education

Bachelor's degree in Marketing or related field

Equivalent experience

Tools

Dazos CRM

Salesforce

Kipu CRM

HubSpot

Microsoft Office Suite

Job description

Lotus Behavioral Health is seeking a Business Development Representative to expand awareness of our adolescent substance use program across West Florida. You will generate qualified referrals, drive admissions, and support the admissions team with lead generation and CRM updates.

The role requires building relationships with therapists, hospitals, schools, and insurers, traveling up to 50% of the time. A bachelor's degree and 2+ years in outreach are preferred.