B2C Product Manager - Loyalty & Engagement (Hybrid)

Rewardsnetwork; Chicago (IL); Hybrid; USD 120,000 - 140,000; Full time

Benefits offered by this job

Annual bonus program

Dining reimbursement

401(k) match

Health plan options

Hybrid office in Chicago

Job summary

Rewards Network in Chicago seeks a Product Manager, B2C to own the consumer-facing product experience for 25M+ members and 20,000+ partner restaurants, plus airline, hotel and retail loyalty programs. You will define the consumer product vision and roadmap, collaborating with engineering, design, marketing, and partners to boost activation, engagement, and lifetime value.

This hybrid role requires in-office presence Tuesday through Thursday in Chicago and emphasizes data-driven decision making,

Qualifications

• Bachelor's degree in a related field.
• 5+ years of Product Management experience in B2C digital products.
• Experience shipping features in mobile apps, mobile web, or web platforms.
• Strong consumer empathy and ability to translate insights into decisions.
• Proven track record driving engagement, retention, or LTV.
• Analytical skills with funnels, cohort analysis, and A/B testing.
• Experience with lifecycle and CRM channels (email, push, SMS).
• Experience leading cross-functional teams (engineering, design, marketing, etc).
• Experience with experimentation platforms.

Responsibilities

• Define and manage the product roadmap for consumer-facing experiences across web, mobile web, native apps, and channels.
• Define and evolve engagement strategy across 30+ partner programs.
• Translate insights into prioritized backlogs and user stories.
• Ship features iteratively with engineering and design.
• Define success metrics and use experimentation to validate hypotheses.
• Collaborate with Marketing, Lifecycle, and CRM on go-to-market strategies.
• Ensure consumer experience aligns with partner brand standards.
• Capture voice of the consumer via research and competitive analysis.
• Stay current on loyalty trends and gamification.
• Maintain cross-functional alignment and transparent communication.
• Leverage AI tools to accelerate discovery and delivery.
• Proficient with AI tools to support day-to-day product management.

Skills

Product management

Agile methodologies

Data-driven

SQL/BI

Cross-functional leadership

User-centric thinking

Experimentation (A/B)

Education

Bachelor's degree

Tools

JIRA

Confluence

Miro

Job description

Rewards Network in Chicago seeks a Product Manager, B2C to own the consumer-facing product experience for 25M+ members and 20,000+ partner restaurants, plus airline, hotel and retail loyalty programs. You will define the consumer product vision and roadmap, collaborating with engineering, design, marketing, and partners to boost activation, engagement, and lifetime value.

This hybrid role requires in-office presence Tuesday through Thursday in Chicago and emphasizes data-driven decision making,