B2C E-Commerce Analytics & Website Intern

Watts Water Technologies; Massachusetts; On-site; USD 25,000 - 36,000; Part time

Job summary

Watts Water Technologies is offering an internship within the Corporate Marketing E‑Commerce team. You will support analytics, content management, online merchandising, and customer experience optimization while gaining hands‑on project experience.

As part of the program, you’ll work on daily website operations, reporting, and optimization, collaborating across manufacturing, industrial engineering, and marketing to grow our direct‑to‑consumer channels.

Qualifications

• Pursuing a Bachelor’s degree in a related field and available for an internship.
• Strong analytical and problem‑solving skills with keen attention to detail.
• Proficiency with Excel, Google Sheets or similar tools and solid communication skills.
• Interest in e‑commerce, analytics, and digital customer experiences.

Responsibilities

• Monitor and report on key e‑commerce performance metrics (traffic, conversion, revenue).
• Maintain recurring performance reports and dashboards for decision‑making.
• Analyze website, product and category performance to identify trends.
• Support basic on‑page SEO (titles, descriptions, image alt text, internal links).
• Assist with product pages, descriptions, assets, promotions, and navigation updates.
• Conduct website audits to identify missing or outdated content and recommend fixes.
• Assist with product launches and merchandising initiatives.
• Test website functionality and user experience (search, navigation, checkout).
• Support website optimization initiatives through analysis and testing.
• Collaborate on special projects and other duties as assigned.

Skills

Analytical thinking

Problem-solving

Attention to detail

Excel / Google Sheets

Written and verbal communication

Interest in e-commerce and analytics

Education

Bachelor’s degree in Business, Marketing, E‑Commerce, Analytics, Information Systems, or related field

Tools

Google Analytics GA4

CMS

PivotTables / VLOOKUP

PowerBI / Tableau / Looker Studio

Job description

Watts Water Technologies is offering an internship within the Corporate Marketing E‑Commerce team. You will support analytics, content management, online merchandising, and customer experience optimization while gaining hands‑on project experience.

As part of the program, you’ll work on daily website operations, reporting, and optimization, collaborating across manufacturing, industrial engineering, and marketing to grow our direct‑to‑consumer channels.