B2B Travel Marketing Strategist

PCH Prestige Cruise Services LLC; Kentucky; On-site; USD 70,000 - 100,000; Full time

Job summary

Norwegian Cruise Line Holdings Ltd. is seeking a results-driven B2B digital marketing professional to develop and execute experiences across email, social, and co-branded platforms. You will partner with Trade Marketing, sales, and external partners to drive engagement and revenue for North American travel partners.

You’ll manage Regent Elevate content, leverage Salesforce Pardot, and ensure HTML-based communications are on-brand, responsive, and performance-driven across channels.

Qualifications

• Bachelor's degree in Marketing or related field.
• Minimum 2 years in digital marketing, social media, or email marketing.
• Experience with CRM, marketing automation, and content management platforms.

Responsibilities

• Manage and optimize B2B digital experiences across social media, email marketing, Regent Connect, and other digital platforms for Regent Elevate.
• Develop and manage B2B social media content and community engagement.
• Monitor partner engagement and sentiment across digital channels and coordinate with sales support to maintain customer service standards.
• Create and maintain a trade digital content calendar across social media, email, and other initiatives.
• Collaborate with internal teams to brainstorm content aligned with strategy and sales goals.
• Maintain Regent Connect content to generate prospects and leads throughout the marketing funnel.
• Support email campaigns using Pardot including creation, updates, testing, scheduling, and reporting.
• Use HTML coding skills to ensure email/digital content is responsive and on-brand across devices.
• Liaise with agencies/vendors to support digital marketing initiatives and new digital experiences.
• Project-manage marketing material requests against annual plans with Travel Agency Partners.
• Oversee projects from conception to completion and ensure timely, quality deliverables.
• Leverage data to evaluate engagement and inform content decisions.
• Identify and execute new digital programs to improve engagement and sales.

Skills

Digital marketing

Social media

Email marketing

HTML basics

CRM

Marketing automation

Education

Bachelor's Degree in Marketing or related field

Tools

Salesforce Pardot

Sprout Social

Hootsuite

Buffer

Job description

Norwegian Cruise Line Holdings Ltd. is seeking a results-driven B2B digital marketing professional to develop and execute experiences across email, social, and co-branded platforms. You will partner with Trade Marketing, sales, and external partners to drive engagement and revenue for North American travel partners.

You’ll manage Regent Elevate content, leverage Salesforce Pardot, and ensure HTML-based communications are on-brand, responsive, and performance-driven across channels.