B2B Marketing Specialist — Content, Campaigns & Events

ZKTeco Workforce Management; Tampa (FL); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Profit sharing

Bonus based on performance

Competitive salary

Dental insurance

Job summary

ZKTeco Workforce Management in Tampa, FL is seeking a hands-on Marketing Coordinator to drive content creation and marketing campaigns across emails, blogs, social media, and product materials.

You will manage Monday.com and Zoho marketing tools, coordinate trade shows, and work with sales, product, implementation, and customer service teams to gather accurate information for marketing content. This role offers room to own processes and improve workflows for brand growth.

Qualifications

• Strong writing, editing, proofreading, and content creation skills.
• Experience with CRM/marketing tools; Zoho preferred.
• Experience managing social media content and basic reporting.
• Strong organization, follow-up, and project coordination skills.
• Ability to work independently, ask the right questions, and complete tasks with limited supervision.
• Comfortable working with cross-functional teams to collect information and create accurate marketing content.
• Detail-oriented with strong grammar, formatting, and communication skills.
• Experience with trade shows, events, B2B technology, SaaS, HR tech, or workforce management is a plus.

Responsibilities

• Coordinate day-to-day marketing activities and keep assigned tasks on track.
• Create and edit content for emails, blogs, social media, product materials, brochures, presentations, and customer communications.
• Manage and support Monday project management and Zoho marketing tools, campaigns, contacts, workflows, forms, templates, and reporting.
• Manage social media calendars, prepare posts, coordinate approvals, and track basic engagement.
• Coordinate trade show and event activities, including timelines, materials, logistics, vendor follow-up, and post-event support.
• Work with sales, product, implementation, customer service, and leadership teams to collect accurate information for marketing materials.
• Maintain marketing calendars, campaign trackers, collateral, templates, and content files.
• Follow up with internal team members and help keep marketing projects moving without constant supervision.

Skills

Writing skills

CRM experience

Social media management

Organization

Independent work

Cross-functional

Attention to detail

Trade show / events

Tools

Zoho

Marketing automation

Job description

ZKTeco Workforce Management in Tampa, FL is seeking a hands-on Marketing Coordinator to drive content creation and marketing campaigns across emails, blogs, social media, and product materials.

You will manage Monday.com and Zoho marketing tools, coordinate trade shows, and work with sales, product, implementation, and customer service teams to gather accurate information for marketing content. This role offers room to own processes and improve workflows for brand growth.