B2B Marketing Content Pro

AdamsBrown, LLC

Wichita (KS)

On-site

USD 52,000 - 78,000

Full time

2 days ago
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Job summary

Adams Brown, LLC is seeking a Marketing Content Specialist to turn the firm’s expertise into clear, useful content across digital, print, and event channels. This role partners daily with the firm’s Graphic Designer to plan, write, and produce content that pairs strong copy with strong visuals.

The specialist supports specialized industries including Agriculture, Healthcare, Construction, Manufacturing, Technology, Nonprofit and Government, and Trust and Wealth.

Qualifications

  • Bachelor's degree in marketing, communications, journalism, English, or a related field.
  • 2 to 4 years of experience in content marketing, copywriting, or communications, ideally in professional services, financial services, or B2B.
  • Strong writing and editing skills with a portfolio showing range across channels and formats.
  • Proven ability to work closely with designers and give clear, constructive creative direction.
  • Comfort learning complex subject matter and asking the right questions of technical experts.
  • Strong organization skills and the ability to manage multiple projects and deadlines at once.
  • Sound judgement with confidential client and firm information.

Responsibilities

  • Write and edit content for social media, email campaigns, web pages, blogs, newsletters, event promotion, and sales collateral
  • Translate technical accounting, tax, and advisory topics into plain, engaging language for business owners and executives
  • Draft copy for one pagers, brochures, case studies, infographics, and presentations in partnership with the Graphic Designer
  • Repurpose long form content (articles, webinars, event sessions) into social posts, short videos, and email snippets
  • Collaborate with the Graphic Designer from concept through final delivery so copy and visuals are developed together, not in sequence
  • Build creative briefs that define audience, message, format, and deadlines for each project
  • Proofread all designed pieces for accuracy, tone, and brand consistency before release
  • Help plan and produce simple video and multimedia content, including captions, scripts, and storyboards
  • Maintain the shared content calendar and track content projects in the team's project management system
  • Interview firm professionals and subject matter experts to gather insights and source stories
  • Support Marketing Growth Managers with content requests for their Focus Areas and keep turnaround times predictable
  • Prepare content and materials for conferences, firm hosted events, and webinars
  • Apply the firm's brand standards, voice, and style guide across all content
  • Publish and schedule content in the firm's CMS, social, and email platforms
  • Review engagement metrics and recommend adjustments to content topics and formats

Skills

Writing & editing
Content marketing
Copywriting
Collaboration
Project management
Communication
Organizational skills

Education

Bachelor's degree in marketing, communications, journalism, English, or a related field

Tools

HubSpot
Adobe Creative Cloud
Canva
CMS/SharePoint
Asana
LinkedIn

Job description

Adams Brown, LLC is seeking a Marketing Content Specialist to turn the firm’s expertise into clear, useful content across digital, print, and event channels. This role partners daily with the firm’s Graphic Designer to plan, write, and produce content that pairs strong copy with strong visuals.

The specialist supports specialized industries including Agriculture, Healthcare, Construction, Manufacturing, Technology, Nonprofit and Government, and Trust and Wealth.

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