B2B Marketing

Jobgether; United States; À distance; USD 120 000 - 170 000; Plein temps

Avantages offerts par ce poste

Remote within India

Learning stipend for professional dev

Travel/social collaboration stipend

Annual team offsite at international h

Monthly co-working stipend

Growth opportunities in international팀

Exposure to AI products

Résumé du poste

Jobgether seeks an experienced B2B growth marketer to own integrated demand programs across India, driving enterprise pipeline and establishing a strong market presence for AI solutions.

You will collaborate with local sales and global teams, adapt global campaigns to the Indian market, and lead cross-functional initiatives across ABM, content, events, and product launches. This role is fully remote within India and offers growth opportunities in a dynamic international team.

Qualifications

• 5–7 years of B2B marketing experience within a high-growth technology company.
• Proven experience building and scaling demand generation programs that generate measurable enterprise pipeline.
• Demonstrated ownership of marketing and growth initiatives from strategy through execution, with accountability for results and ROI.
• Strong understanding of India's enterprise buyers, business culture, media landscape, and market dynamics.
• An established professional network within the Indian technology or enterprise ecosystem is an advantage.
• Ability to work independently with limited processes, establish priorities, identify opportunities, and manage multiple marketing functions.
• Strong strategic and execution capabilities, with the flexibility to move quickly and adapt to changing business needs.
• High standards for quality, clarity, creativity, and measurable business impact.
• Genuine curiosity about artificial intelligence and a strong interest in following developments across the AI and technology ecosystem.
• Excellent judgment in identifying compelling marketing opportunities and creating differentiated campaigns that resonate with enterprise audiences.
• Strong collaboration skills and the ability to work effectively with local and international teams.

Responsabilités

• Own development and execution of integrated B2B marketing campaigns across India.
• Lead ABM, content marketing, events, partner and customer marketing, and product launches.
• Identify the most effective channels for each marketing objective and measure ROI.
• Adapt global campaigns and messaging to the Indian market for relevance.
• Share insights on Indian buyer behavior with global teams.
• Collaborate with sales and product/marketing teams to maintain consistent messaging.
• Take ownership of pipeline generation and campaign performance in the market.
• Analyze results, run experiments, and optimize campaigns based on ROI.
• Build repeatable programs to strengthen brand and position as a leading AI solution provider in India.

Connaissances

B2B marketing

Demand generation

ABM programs

Campaign management

ROI analysis

Market research

Outils

Marketing automation

Description du poste

Accountabilities

You will own the development and execution of integrated B2B marketing initiatives, driving measurable enterprise demand and establishing a strong market presence across India.

• Build and execute end-to-end B2B marketing campaigns across priority industries in India, from strategy and messaging to implementation and performance measurement.
• Develop and coordinate integrated demand generation programs across account-based marketing (ABM), content marketing, events, webinars, partner and customer marketing, executive branding, product launches, and outbound initiatives.
• Identify the most effective channels and approaches for each marketing objective rather than focusing on a single specialized function.
• Adapt global campaigns, positioning, and messaging to the Indian market, ensuring relevance to local enterprise audiences.
• Share insights on Indian buyer behavior, competitive dynamics, media channels, and regulatory considerations with global marketing teams.
• Collaborate closely with local sales teams and global product marketing, growth, and design teams to maintain consistent messaging and deliver high-impact campaigns.
• Take ownership of pipeline generation and campaign performance across the market.
• Analyze marketing results, run experiments, identify growth opportunities, and continuously optimize campaigns based on measurable outcomes and return on investment.
• Build repeatable marketing programs that strengthen brand recognition and position the business as a leading enterprise AI solution provider in India.

Requirements

The ideal candidate is an experienced B2B growth marketer with a strong track record of generating enterprise demand in high-growth technology environments, deep knowledge of the Indian market, and the ability to operate independently in a fast-moving organization.

• 5–7 years of B2B marketing experience within a high-growth technology company.
• Proven experience building and scaling demand generation programs that generate measurable enterprise pipeline.
• Demonstrated ownership of marketing and growth initiatives from strategy through execution, with accountability for results and ROI.
• Strong understanding of India's enterprise buyers, business culture, media landscape, and market dynamics.
• An established professional network within the Indian technology or enterprise ecosystem is an advantage.
• Ability to work independently with limited processes, establish priorities, identify opportunities, and manage multiple marketing functions.
• Strong strategic and execution capabilities, with the flexibility to move quickly and adapt to changing business needs.
• High standards for quality, clarity, creativity, and measurable business impact.
• Genuine curiosity about artificial intelligence and a strong interest in following developments across the AI and technology ecosystem.
• Excellent judgment in identifying compelling marketing opportunities and creating differentiated campaigns that resonate with enterprise audiences.
• Strong collaboration skills and the ability to work effectively with local and international teams.

Benefits

• Fully remote working arrangement within India.
• Annual discretionary stipend for professional learning and development.
• Annual discretionary stipend to support in-person collaboration and social travel with colleagues.
• Annual company-wide team offsite at an international destination.
• Monthly co-working stipend for employees located outside the company's main hubs.
• Opportunities for professional growth and expanded responsibilities within a dynamic, international team.
• Exposure to innovative AI products and the opportunity to contribute to the development of the enterprise AI market.