B2B Development & Sales Team Lead

Mason Law & Planning Group; Monument (CO); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Bonus Pay

401(k) matching

Dental insurance

Health insurance

Life insurance

Vision insurance

Paid Time Off

On-Site Gym

Expense Reimbursement

Job summary

Mason Law & Planning Group, LLC is seeking a high-impact sales leader to spearhead growth across Colorado Springs and surrounding markets. You will manage Community Partner Coordinators and an Event Coordinator, driving referral revenue, lead generation, and high-conversion events to meet aggressive targets.

The role demands a results-oriented leader who elevates relationship-building as a core sales channel, enforcing accountability and driving a rapid sales cycle with a focus on client care

Qualifications

• 5+ years of experience leading, managing, or coaching business development, sales, or deal-closing teams.
• Strategic networking and referral partner development.
• Ability to analyze sales metrics and enforce CRM hygiene.
• Experience supervising event management and integrating events into BD.
• Strong brand representation and executive communication.

Responsibilities

• Directly manage, coach, and optimize performance for Community Partner Coordinators and Event Coordinators to drive high-volume sales conversion and accountability.
• Set aggressive quarterly and annual targets for referral revenue, lead generation, and event conversions; closely track sales performance against key conversion KPIs.
• Lead weekly pipeline reviews, 1-on-1 coaching sessions, and sales strategy meetings to refine pitch messaging and accelerate sales cycle velocity.
• Foster a collaborative, growth-oriented team culture grounded in firm values, high-touch client care, and continuous improvement.
• Drive the strategy for prospecting, pitching, and closing strategic alliance agreements with top-tier referral partners, including CPAs, financial advisors, real estate brokers, and wealth managers.
• Direct the team in launching proactive, outbound prospecting campaigns across target demographics in Colorado Springs and surrounding areas.
• Deliver persuasive, conversion-focused pitch collateral showcasing the firm's unique value proposition across all client and partner acquisition channels.
• Supervise the Event Coordinator in executing high-converting educational seminars, VIP partner roundtables, and lead-generation workshops.
• Ensure all events position the firm as a premier authority in estate planning and business law.
• Optimize pre-event promotion, attendee qualification, and rapid post-event follow-up protocols to maximize immediate client conversion rates.
• Implement scalable sales tracking frameworks to evaluate campaign ROI, conversion rates per channel, and customer acquisition costs (CAC).
• Enforce strict CRM discipline and pipeline hygiene to monitor partner touchpoints, lead scoring, and active deal flow.
• Streamline lead handoffs between community outreach and intake teams to eliminate drop-off and maximize initial consult bookings.
• Serve as a senior ambassador for the firm at key business development functions, community events, and executive partner meetings.
• Work closely with firm attorneys, executive leadership, client care, and marketing to keep team activities fully aligned with operational goals and firm values.
• Champion brand representation, ensuring the highest standard of excellence and authenticity across all team touchpoints.

Skills

Sales leadership

Relationship building

Revenue growth

Event oversight

Brand standards

Job description

Are you a high-performing sales executive who thrives on driving rapid growth, building high-yield strategic partnerships, and maximizing sales ROI?

Mason Law & Planning Group, LLC is seeking a confident, growth-minded to spearhead our sales expansion and client generation strategies across Colorado Springs and surrounding markets. In this key leadership position, you will manage a team of Community Partner Coordinators and an Event Coordinator, aligning revenue-generating outreach initiatives, high-converting event strategies, and partner conversion pipelines with the firm’s aggressive revenue targets.

We are seeking a results-oriented leader who treats relationship-building as a high-value sales pipeline, drives strict accountability across team conversion targets, and embodies "The Mason Law Way".

Key Responsibilities

Team Leadership & Performance Management

• Directly manage, coach, and optimize performance for Community Partner Coordinators and Event Coordinators to drive high-volume sales conversion and accountability.


• Set aggressive quarterly and annual targets for referral revenue, lead generation, and event conversions; closely track sales performance against key conversion KPIs.


• Lead weekly pipeline reviews, 1-on-1 coaching sessions, and sales strategy meetings to refine pitch messaging and accelerate sales cycle velocity.


• Foster a collaborative, growth-oriented team culture grounded in firm values, high-touch client care, and continuous improvement.

Strategic Business Development & Revenue Acquisition Strategy

• Drive the strategy for prospecting, pitching, and closing strategic alliance agreements with top-tier referral partners, including CPAs, financial advisors, real estate brokers, and wealth managers.


• Direct the team in launching proactive, outbound prospecting campaigns across target demographics in Colorado Springs and surrounding areas.


• Deliver persuasive, conversion-focused pitch collateral showcasing the firm's unique value proposition across all client and partner acquisition channels.

Event Strategy & Oversight

• Supervise the Event Coordinator in executing high-converting educational seminars, VIP partner roundtables, and lead-generation workshops.


• Ensure all events position the firm as a premier authority in estate planning and business law.


• Optimize pre-event promotion, attendee qualification, and rapid post-event follow-up protocols to maximize immediate client conversion rates.

Sales Pipeline, CRM Governance & ROI Optimization

• Implement scalable sales tracking frameworks to evaluate campaign ROI, conversion rates per channel, and customer acquisition costs (CAC).


• Enforce strict CRM discipline and pipeline hygiene to monitor partner touchpoints, lead scoring, and active deal flow.


• Streamline lead handoffs between community outreach and intake teams to eliminate drop-off and maximize initial consult bookings.

Brand Representation & Leadership Alignment

• Serve as a senior ambassador for the firm at key business development functions, community events, and executive partner meetings.


• Work closely with firm attorneys, executive leadership, client care, and marketing to keep team activities fully aligned with operational goals and firm values.


• Champion brand representation, ensuring the highest standard of excellence and authenticity across all team touchpoints.

Compensation: $60,000 - $75,000 + Bonus

What We're Looking For

• Proven Sales & Team Leader: 5+ years of experience leading, managing, or coaching business development, sales, or deal-closing teams with a proven track record of exceeding quotas.


• Strategic Relationship Builder: Deep understanding of strategic networking, referral partner development, and professional alliance building.


• Revenue & Pipeline Growth Mindset: Skilled at setting ambitious sales targets, analyzing sales conversion metrics, enforcing CRM hygiene, and turning outreach into top-line revenue.


• Event & Growth Oversight Experience: Strong background in supervising event management and integrating events into broader business development strategies.


• Culture & Standards Champion: Quick to master brand representation, embodying firm culture, executive presence, and excellent communication skills - internally and in the community.

• Bonus Pay


• 401(k) matching


• Dental insurance


• Health insurance


• Life insurance


• Vision insurance


• Paid Time Off


• On-Site Gym


• Expense Reimbursement