B2B Content Marketer (Founder Brand)

SoftPyramid Custom software development company; Town of Texas (WI); Hybrid; USD 60,000 - 90,000; Full time

Job summary

Soft Pyramid builds AI agents, workflow automation, and custom software for US mid‑market businesses. You will own the founder brand voice, ghostwrite LinkedIn posts, and guide the editorial strategy, briefs, and repurposing across workshops and events.

Ideal candidates have 2+ years in B2B content marketing or founder-brand ghostwriting, with a portfolio of thought-leadership work and native US business English.

Qualifications

• Native-level US business English with strong voice and writing
• 2+ years of B2B content marketing or founder-brand ghostwriting
• Portfolio of LinkedIn or thought-leadership work for a services business
• Ability turning raw inputs from calls, demos, or events into publish-ready copy
• 4+ hours/day overlap with US Central Time

Responsibilities

• Own editorial strategy and content calendar for founder brand
• Ghostwrite LinkedIn posts in the founder's voice (3 posts/week)
• Lead repurposing of Loom demos, events, and calls into post drafts
• Brief the creative team with clear briefs; oversee copy quality
• Produce weekly content summary and track engagement trends

Skills

B2B content marketing

Ghostwriting

Founder branding

LinkedIn content

Tools

Content calendar

Job description

Soft Pyramid builds AI agents, workflow automation (n8n), and custom software for US mid‑market businesses. We have a design team, CRM ops, and event coverage — but founder LinkedIn and credibility content still depend on the CEO for ideas, voice, and approvals. You fix that gap.

This is a B2B ghostwriter / content marketer, not a generic social media scheduler. You own editorial strategy, founder‑brand voice, and repurposing — and brief our creative team on what to produce each week.

What you’ll own

Founder LinkedIn

• Ghostwrite 3 posts/week in the founder's voice
• Target DFW mid‑market owners — outcomes, not dev jargon
• Turn Loom demos, events, and calls into post drafts

Editorial & repurposing

• Monthly content calendar aligned to events & workshops
• One workshop → clips, posts, and follow‑up angles
• Brief creative team instead of founder approving every line

Credibility assets

• Case study drafts from delivery wins
• Clutch / listing and company profile copy
• Webinar/workshop announcement copy

Content rhythm

• Posts shipped on schedule
• Profile views and engagement trends
• Friday content summary for the team

Weekly rhythm

Day

Focus

Monday Editorial calendar, draft week's LinkedIn posts

Tuesday Repurpose founder Loom / event footage into posts & clip briefs

Wednesday Case study or credibility asset progress

Thursday Workshop/webinar announcement copy; brief creative team

Friday Content summary; next‑week plan

Requirements

Must have

• Native‑level US business English — this role is voice, not just scheduling
• 2+ years B2B content marketing or founder‑brand ghostwriting
• Portfolio of LinkedIn or thought‑leadership work for a services business
• Comfort turning raw inputs (calls, demos, events) into publish‑ready copy
• 4+ hrs/day overlap with US Central Time

Strong advantage

• Agency, MSP, or IT services marketing background
• AI / automation industry familiarity (n8n, agents, workflow ops)
• Video clip scripting and short‑form repurposing
• Case study and Clutch / G2 listing experience
• DFW or Texas B2B market awareness

90‑day success

Founder LinkedIn posting 3×/week without CEO writing drafts · editorial calendar live · 2 case studies drafted · workshop announcement kit ready · weekly content summary in place.

What this is not

This role B2B content strategy and founder‑brand ghostwriting. You decide what to say; our creative team handles graphics and clips from your briefs.

Not this Generic social media manager, SEO specialist, graphic designer, or sales closer. We already have design and CRM ops covered.