B2B Content & Digital Marketing Coordinator

Threaded Fasteners, Inc.; Chattanooga (TN); On-site; USD 24,796 - 41,328; Full time

Job summary

Threaded Fasteners, Inc. is seeking a Digital Marketing & Content Coordinator to plan, create, and manage written and digital content for customers, prospects, communities, and employee-owners.

You will execute internal and external digital marketing activities including social media, blog and website content, SEO, Google Business Profiles, email marketing support, and press releases. Collaborate with the Creative Coordinator and marketing leadership to translate complex industrial products and

Qualifications

• Associate's degree or equivalent experience in marketing, communications, journalism, English, digital media, or a related field.
• Demonstrated writing experience, including samples across formats (articles, social media, web copy, or similar).
• Proficiency with standard office and content tools including Microsoft Office and Google Workspace.

Responsibilities

• Writes and publishes blog articles, knowledge center content, and educational resources aligned with SEO strategy and content calendar.
• Drafts press releases, company announcements, and PR-style articles for distribution and website publication.
• Creates social media copy for LinkedIn, Facebook, and other approved platforms; schedules and publishes content using the company's social media management tools.
• Develops and maintains email marketing content including newsletters and campaign communications.
• Writes and updates website copy across the TFI and TFM web properties to ensure accuracy, consistency, and search performance.
• Manages and maintains Google Business Profiles across locations; ensures listings are accurate and optimized.
• Monitors online reviews and coordinates response strategy in alignment with brand voice and guidelines.
• Supports basic SEO practices including on-page optimization, meta descriptions, and content tagging.
• Tracks and reports on social media and website performance metrics; provides regular summaries to marketing leadership.
• Assists in developing written content for sales collateral and trade show materials with the Creative Coordinator.
• Sources content from subject matter experts for blogs, FAQs, and educational resources.
• Owns and maintains the company content calendar and publishing cadence across all digital channels.
• Supports internal communications content and weekly updates for employee-owners.

Skills

Content writing

Social media management

SEO basics

Email marketing

Brand voice & tone

Education

Associate's degree in marketing/communications/journalism/English/digital media

Bachelor's degree in marketing or related field (preferred)

Tools

Microsoft Office

Google Workspace

WordPress CMS

Google Business Profile

SEO tools (e.g., GSC, Semrush)

Job description

Threaded Fasteners, Inc. is seeking a Digital Marketing & Content Coordinator to plan, create, and manage written and digital content for customers, prospects, communities, and employee-owners.

You will execute internal and external digital marketing activities including social media, blog and website content, SEO, Google Business Profiles, email marketing support, and press releases. Collaborate with the Creative Coordinator and marketing leadership to translate complex industrial products and