AY25-26 Graduate Assistant - Public Relations, MA

Bridgewater State University; Bridgewater (MA); On-site; USD 10,000 - 60,000; Full time

Job summary

Bridgewater State University is seeking a Graduate Assistant for the MA in PR program. This role involves writing engaging content, managing social media, and promoting events within the program. The Graduate Assistant will receive tuition waivers and gain hands-on experience in communication strategies while working 20 hours per week.

Benefits

Tuition and student fee waivers

20 hours per week work schedule

Qualifications

• Strong writing skills for diverse content formats.
• Experience with social media strategy and engagement.
• Ability to create engaging multimedia content.

Responsibilities

• Write news releases, features, and blogs about the MA in PR program.
• Manage social media accounts and create engaging posts.
• Promote events related to the MA in PR program.

Skills

Writing

Social Media Management

Content Creation

Research

Job description

The Graduate Assistant (GA) will work 20 hours per week and receive up to 24 credits of tuition and student fee waivers: 9 for fall, 9 for spring and 6 for summer.

Primary Responsibilities Include

• Writing news releases, feature stories, blogs, and other content about the MA in PR program, its students, faculty, advisory board, and industry partners. All content must align with the program's communication and integrated marketing messages.
• Develop and post written, visual, and multimedia content for various platforms and channels, ensuring that the content is engaging and consistent with the program's branding and communication strategies.
• Manage and update the program's social media accounts by creating and scheduling posts, engaging with followers, and monitoring social media trends to enhance the program's online presence.
• Assist in promoting events related to the MA in PR program by creating promotional materials, managing event listings, and coordinating with event organizers to ensure successful promotion.
• Conduct research on industry trends, best practices, and competitor programs to provide insights and recommendations for improving the program's communication strategies.