Automotive Product Specialist – Master Car Tech & Demos

Sonic Automotive; North Bethesda (MD); On-site; USD 52,000 - 60,000; Full time

Job summary

Porsche Bethesda in North Bethesda, MD, is seeking a Product Specialist to provide a pressure-free ownership experience and help guests understand the operation, benefits, and value of vehicle innovations.

You will explain features, maintain total product knowledge, follow up with customers, and assist with additional information resources. The role emphasizes customer comfort, retention, and teamwork within the dealership environment.

Qualifications

• High school diploma or equivalent.
• Ability to perform at a minimum volume according to dealership standards.
• All applicants must be authorized to work in the USA.
• All applicants must perform duties and responsibilities in a safe manner.
• All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver's license.

Responsibilities

• Provides a pressure-free ownership experience. One that helps guests better understand the operation, benefits and value of innovations and engineering advantages.
• Assesses customer knowledge and priorities to personalize the ownership experience.
• Explains and demonstrates vehicle features and technologies,focusing on customer comfort level and retention.
• Acquires and maintains total product knowledge on all vehicles and understands competitors' vehicle features and benefits.
• Keeps abreast of new products, features, accessories, etc., and their benefits to clients.
• Follows up with customers within one to two weeks after delivery to answer questions or conduct additional clinics to teach other feature operations.
• Directs customers to additional information resources.
• Visits the customer lounge to introduce services and share valuable vehicle technology insights with customers.
• Trains the sales and service staff on key technologies and how to best explain and demonstrate them to a customer.
• Conducts new owner clinics.
• Answers product questions on the telephone and during walk-ins.
• Troubleshoots vehicle technology features.

Skills

Customer service

Product demonstration

Communication skills

Safety compliance

Education

High school diploma or equivalent

Job description

Porsche Bethesda in North Bethesda, MD, is seeking a Product Specialist to provide a pressure-free ownership experience and help guests understand the operation, benefits, and value of vehicle innovations.

You will explain features, maintain total product knowledge, follow up with customers, and assist with additional information resources. The role emphasizes customer comfort, retention, and teamwork within the dealership environment.