Automation Specialist (Contract/Remote)

Trulieve; Philadelphia (Philadelphia County); Hybrid; USD 65,000 - 90,000; Full time

Job summary

Trulieve in the United States is seeking an Ecommerce Merchandising Specialist to own and optimize digital merchandising across our website and mobile app, covering multiple markets. You will lead complex pricing, promotions, and content workflows for accuracy and customer experience.

This role requires 3+ years in digital merchandising or 5+ years in a related field, with hands-on experience in Magento, AEM, and SAP. Remote work is available; frequent launches may require evenings or weekends.

Qualifications

• Bachelor's degree or equivalent experience; 3+ years in eCommerce or digital merchandising, or 5+ years in lieu of a degree.
• Experience independently managing digital merchandising workflows across multiple products, campaigns, locations, or markets.
• Working knowledge of eCommerce platforms, PIM, CMS, product taxonomy, promotional workflows, and digital QA.
• Experience investigating merchandising issues, identifying root causes, coordinating cross‑functional resolution, and documenting outcomes.
• Ability to interpret web analytics and turn findings into actionable merchandising recommendations.
• Hands-on experience with Magento, AEM, SAP, Talon.One, GA4, or comparable platforms.
• Experience in retail or regulated multi-location eCommerce environments.
• Strong written and verbal communication; ability to influence cross‑functional partners.
• Willingness to work nights/weekends as needed for launches/promotions.

Responsibilities

• Own digital merchandising execution for assigned markets on the website and mobile app, including product setup, attributes, imagery, categorization, placement, linking, navigation, and onsite search readiness.
• Independently manage complex pricing, discount, and promotional merchandising workflows; validate setup and launch timing; coordinate resolution with IT, Marketing, Creative, CRM, and Retail.
• Lead launch-readiness reviews for new products, back-in-stock items, campaigns, and promotions to confirm brand, content, compliance, and customer experience requirements.
• Prioritize issues by customer and revenue impact; document findings; assign or elevate actions; track to resolution.
• Analyze GA4, onsite search, product discovery, customer-journey, and conversion data to identify trends and suggest merchandising improvements.
• Translate business priorities, calendars, and state-level inventory considerations into clear digital merchandising plans and execution requirements.

Skills

Digital merchandising

Web analytics

Pricing & promotions

Cross-functional collaboration

GA4 analysis

Content management

Education

Bachelor's degree or equivalent experience

Tools

Adobe Commerce (Magento)

Adobe Experience Manager (AEM)

SAP

Talon.One

GA4

Job description

Join Trulieve - Where Passion Meets Purpose

If you're interested in being part of one of the nation's fastest-growing industries, Trulieve may be the perfect place for you. S. organizations based on employee satisfaction, financial strength, and sustainability transparency. Trulieve was one of only two cannabis companies to receive this distinction.

If you have passion for helping others and want to make a meaningful impact through your work, this may be the role for you. Our plants are hand-grown in carefully controlled environments designed to minimize unwanted chemicals and pests, keeping the cultivation process as natural as possible every step of the way.

Remote Work Available: Yes

eCommerce Merchandising Specialist

Business Unit: Digital Marketing

Location: OH, PA, CT (2 role openings)

Required Northeast resident

Reports To: Manager, eCommerce Marketing

The eCommerce Merchandising Specialist is responsible for the day-to-day ownership and optimization of digital merchandising across assigned markets for Trulieve's website and mobile app. Unlike the Coordinator role, which focuses primarily on routine audits and execution, the Specialist independently manages more complex merchandising workflows, analyzes customer and site-performance trends, recommends improvements, and drives issues through resolution across Product Information Management (PIM), category merchandising, promotional setup, product discovery, linking, and navigation. This role partners with IT, Marketing, Creative, CRM, and Retail to ensure the digital storefront is accurate, compliant, customer-focused, and aligned with market priorities.

• Own digital merchandising execution for assigned markets across the Trulieve website and mobile app, including product setup, attributes, imagery, categorization, category placement, linking, navigation, and onsite search readiness.
• Independently manage complex pricing, discount, and promotional merchandising workflows; validate setup and launch timing, identify root causes of errors, and coordinate resolution with IT, Marketing, Creative, CRM, and Retail.
• Lead launch-readiness reviews for new products, back-in-stock items, campaigns, and market-specific promotions to confirm brand, compliance, content, and customer-experience requirements are met before and after launch.
• Prioritize issues by customer and revenue impact, document findings, assign or elevate actions, and track them through resolution.
• Analyze GA4, onsite search, product-discovery, customer-journey, and conversion data to identify trends and recommend merchandising or content improvements.
• Translate business priorities, promotional calendars, and state-level inventory considerations into clear digital merchandising plans and execution requirements.

Bachelor's degree in marketing, advertising, eCommerce, business, information technology, or a related field plus at least 3 years of relevant experience; or at least 5 years of equivalent eCommerce, digital merchandising, web content, or catalog-management experience in lieu of a degree.

Demonstrated experience independently managing digital merchandising workflows across multiple products, campaigns, locations, or markets.

• Working knowledge of eCommerce platforms, Product Information Management (PIM), content management systems, product taxonomy, promotional workflows, and digital quality assurance.
• Experience investigating merchandising or promotional issues, identifying root causes, coordinating cross‑functional resolution, and documenting outcomes.
• Ability to interpret web analytics and customer-behavior data and turn findings into actionable merchandising recommendations.
• Hands-on experience with Adobe Commerce (Magento), Adobe Experience Manager (AEM), SAP, Talon.One, GA4, or comparable platforms.
• Experience in retail, CPG, or another regulated, multi-location, or high-volume eCommerce environment.
• Effective written and verbal communication skills, with the ability to influence cross‑functional partners and clearly elevate risks, decisions, and recommended actions.
• Ability to work in a fast-paced environment with flexibility for occasional nights and weekends based on launch and promotional needs.

Qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Trulieve provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.