Auto Store Marketing Lead: Growth & Campaigns

Walser Automotive Group; Burnsville (MN); On-site; USD 52,000 - 78,000; Full time

Benefits offered by this job

Paid Time Off (PTO)

Career Growth & Advancement

Fertility & Adoption Assistance

Comprehensive Health Benefits

Life Insurance & 401(k) with Employer

Paid Clothing Program

Employee Discounts

Employee Resource Groups

Community Involvement

Employee Assistance Program (EAP)

Referral Program

Job summary

Walser Automotive Group in Burnsville, MN, is seeking a results-driven Marketing Specialist to lead day-to-day marketing execution across website updates, CRM initiatives, promotions, SEM, and digital coordination. You will act as the single point of contact for store marketing needs and partner with Sales, Service, and Operations.

You will analyze website traffic and lead performance, translate insights into action, manage brand-consistent campaigns, support events, and contribute to content

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 2–4 years of marketing experience with multi-channel campaigns.
• Proven ability to analyze performance data and translate insights into action.

Responsibilities

• Own day-to-day marketing execution across website updates, promotions, CRM initiatives, SEM and digital coordination.
• Act as the single point-of-contact for store marketing needs and liaise with Sales/Service/Operations.
• Lead monthly updates and ensure accurate deployment across platforms and teams.
• Extract and analyze performance data and translate findings into actionable improvements.

Skills

Marketing experience

Multi-channel campaigns

Data analysis

CRM platforms

Excel & PowerPoint

Education

Bachelor's degree in Marketing/Communications

Tools

CRM platforms

Excel

PowerPoint

Job description

Walser Automotive Group in Burnsville, MN, is seeking a results-driven Marketing Specialist to lead day-to-day marketing execution across website updates, CRM initiatives, promotions, SEM, and digital coordination. You will act as the single point of contact for store marketing needs and partner with Sales, Service, and Operations.

You will analyze website traffic and lead performance, translate insights into action, manage brand-consistent campaigns, support events, and contribute to content