Audience Editor, Shows

Thenewyorktimes; New York (NY); On-site; USD 120,000 - 135,000; Full time

Job summary

The New York Times is seeking an Audience Editor, Shows to lead the rollout and analysis of our video and audio Shows across on-site and off-platform channels. This role focuses on developing YouTube-first video shows, optimizing headlines, descriptions, and metadata to boost searchability and reach.

You will analyze performance data, report regularly, and collaborate with editorial and audience teams to drive engagement while maintaining journalistic standards.

Qualifications

• 3+ years' experience in journalism or with a media company or other relevant organization, ideally with a proven track record and experience in audience engagement.
• Experience navigating YouTube and other mainstream social platforms, with a willingness to learn emerging platforms.
• Strong organizational and project management skills; able to balance competing deadlines and ensure smooth rollout of shows.
• Analytical skills with the ability to interpret video data into actionable feedback.
• Strong writing and editing skills, with the ability to quickly learn and apply The New York Times' style and editorial standards.
• Ability to write in an engaging, smart tone that feels native to each platform while consistent with The New York Times' voice.
• Experience working with video producers, journalists, or digital production teams.

Responsibilities

• Lead the rollout of shows across on-site and off-platform channels, coordinating with hosts, producers, video journalists, and visual designers.
• Optimize YouTube headlines, descriptions and metadata to improve searchability and discovery while maintaining editorial integrity.
• Collaborate with editorial and audience teams, including social, homepage, SEO, and newsletters, to ensure smooth rollout across platforms.
• Analyze data and audience signals, track show performance, and deliver daily, weekly, and monthly reports that highlight wins, weak episodes, and opportunities for improvement.
• Contribute to broader audience updates and presentations, surfacing performance wins, missed opportunities, and competitive context to share insights with teams across the newsroom.
• Conduct competitive research to identify trends and insights that can inform packaging and rollout of our own shows.
• Demonstrate support for our value of journalistic independence and our mission to seek the truth and help people understand the world.

Skills

Audience engagement

Analytical skills

Writing & editing

Project management

Tools

YouTube analytics

SEO tools

Social media analytics

Job description

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for.

The New York Times Audience department is hiring an Audience Editor, Shows to lead the rollout and support the analysis of our video and audio Shows across on-site and off-platform channels.

This role will lead the rollout and growth of both our YouTube-first video shows and audio shows, ensuring they are published and packaged effectively while monitoring how they perform over time. Strategic work includes: analyzing performance data, highlighting wins and areas for improvement, and surfacing competitive insights that inform future packaging and rollout. We're looking for someone eager to execute and report on performance, with a strong understanding of YouTube and other social video platforms.

You have experience developing video rollout strategies across platforms and assessing their success, with a strong understanding of all mainstream social video platforms-particularly YouTube and TikTok. We are looking for someone with a proven track record of driving video engagement and reach, and who is eager to refine and expand our distribution strategies to maximize the reach and impact of Times video shows.

This is an in-office position, based in New York City and includes regular attendance in the office four days each week. There may be some flexibility to work remotely per your departmental guidance.

Responsibilities

• Lead the rollout of shows across on-site and off-platform channels, coordinating with hosts, producers, video journalists, and visual designers.
• Optimize YouTube headlines, descriptions and metadata to improve searchability and discovery while maintaining editorial integrity.
• Collaborate with editorial and audience teams, including social, homepage, SEO, and newsletters, to ensure smooth rollout across platforms.
• Analyze data and audience signals, track show performance, and deliver daily, weekly, and monthly reports that highlight wins, weak episodes, and opportunities for improvement.
• Contribute to broader audience updates and presentations, surfacing performance wins, missed opportunities, and competitive context to share insights with teams across the newsroom.
• Conduct competitive research to identify trends and insights that can inform packaging and rollout of our own shows.
• Demonstrate support for our value of journalistic independence and our mission to seek the truth and help people understand the world.

Basic Qualifications

• 3+ years' experience in journalism or with a media company or other relevant organization, ideally with a proven track record and experience in audience engagement.
• Experience navigating YouTube and other mainstream social platforms, with a willingness to learn emerging platforms.
• Strong organizational and project management skills; able to balance competing deadlines and ensure smooth rollout of shows.
• Analytical skills with the ability to interpret video data into actionable feedback.

Preferred Qualifications

• Strong writing and editing skills, with the ability to quickly learn and apply The New York Times' style and editorial standards.
• Ability to write in an engaging, smart tone that feels native to each platform while consistent with The New York Times' voice.
• Experience working with video producers, journalists, or digital production teams.

REQ-020429

The annual base pay range for this role is between:

$120,000 - $135,000 USD

Additional Compensation and Benefits

• For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock.
• Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.
• For roles outside of the U.S., information on benefits will be provided during the interview process.

If you're an Engineering candidate, we'll let you know what specific GenAI tools you are permitted to use for your technical assessment.

The New York Times Company is committed to being the world's best source of independent, reliable and quality journali