Associate Vice President, Sales Enablement (Remote)

GEOTAB; United States; Remote; USD 190,000 - 240,000; Full time

Job summary

Geotab is seeking an AVP, Sales Enablement to define and lead the global sales enablement strategy, ensuring the sales organization has the capabilities, tools, and frameworks to drive revenue, product adoption, and execution excellence across regions.

You will partner with Product, Product Marketing, Revenue Operations, and Sales Leadership to translate business strategy into scalable enablement programs, managing a high‑performing team and aligning priorities with field and performance

Qualifications

• 8–10 years of experience in sales enablement, sales operations, or go‑to‑market strategy.
• 5–8 years of supervisory experience leading cross‑functional teams.
• Experience in B2B technology, SaaS, IoT or similar industries.
• Expertise in Global Strategy & GTM with revenue operations awareness.
• Solution Selling Mastery including cross‑sell, attach and expansion motions.
• Data‑driven leadership with metrics tying enablement to outcomes.
• Proficiency with sales tech stacks and AI for enablement delivery.
• Ability to translate strategy into scalable operating models.

Responsibilities

• Define and lead the global sales enablement strategy aligned to revenue priorities and GTM initiatives.
• Oversee product and solution enablement with consistent positioning and messaging.
• Establish a global go‑to‑market readiness model for product launches.
• Develop and govern onboarding, product enablement, sales skills, and certification programs.
• Partner with Revenue Operations to drive adoption of processes, systems, and tools.
• Evolve the sales enablement operating model including intake and roadmapping.
• Define a measurement framework linking activities to business outcomes.
• Collaborate with Sales Leadership to align enablement priorities.
• Drive AI integration to support personalized learning and in‑workflow guidance.

Skills

Sales enablement

Global strategy

Executive communication

Data analytics

Stakeholder management

Cross-functional leadership

CRM

Enablement platforms

AI in enablement

Tools

CRM

Enablement platforms

AI capabilities

Job description

Who you are:

We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking an AVP, Sales Enablement who will be responsible for defining and leading the global sales enablement strategy, ensuring the sales organization is equipped with the capabilities, tools, and frameworks required to drive revenue performance, product adoption, and execution excellence across all segments and regions. This role leads the product‑aligned sales enablement organization, overseeing enablement pillar leads and ensuring strong alignment across Product, Product Marketing, Revenue Operations, and Sales Leadership. If you love technology, and are keen to join an industry leader - we would love to hear from you!

What you'll do:

As an AVP, Sales Enablement, your key area of responsibility will be establishing consistent enablement standards, scalable readiness programs, and unified messaging frameworks across the portfolio, ensuring sellers can effectively position, demonstrate, and sell solutions in increasingly complex and competitive environments. You will need to work closely with Product, Product Marketing, Revenue Operations, and Sales Leadership teams to translate business strategy into structured enablement programs.

To be successful in this role you will be a strategic leader with strong executive communication and alignment skills, and have the ability to quickly understand complex, technical concepts. In addition, the successful candidate will have strong analytical and organizational strategy skills with an ability to identify needs, develop effective solutions, and manage high‑performing, accountable teams through completion. The successful candidate will also be able to manage multiple timelines and contrasting priorities to ensure timely results.

How you'll make an impact:

• Define and lead the global sales enablement strategy aligned to revenue generation priorities, go‑to‑market initiatives, and business growth objectives.
• Oversee product and solution enablement across Geotab's portfolio, ensuring consistent positioning, messaging, and execution across all product areas.
• Establish and oversee a structured, global go‑to‑market readiness model to ensure Sales is fully prepared ahead of product launches.
• Oversee the development and governance of sales enablement programs including onboarding, product enablement, sales skills, and certification frameworks.
• Partner with Revenue Operations to drive adoption of sales processes, systems, and tools including CRM and AI capabilities.
• Establish and evolve the sales enablement operating model, including intake, prioritization, and roadmap management.
• Define and implement a measurement framework that links enablement activities to business outcomes including pipeline, win rate, and deal velocity.
• Partner closely with Sales Leadership to align enablement priorities to field and performance objectives.
• Drive the integration of AI into sales enablement to support personalized learning, content discovery, and in‑workflow guidance.

What you'll bring to the role:

• 8‑10 years of experience in sales enablement, sales operations, or go‑to‑market strategy, with a proven track record of leading global enablement functions and driving measurable business impact.
• 5‑8 years of supervisory experience with a proven ability to lead large, cross‑functional teams and operate effectively at a senior leadership level.
• Experience in B2B technology, SaaS, IoT, or similar industries is strongly preferred.
• Expertise in Global Strategy & GTM: experience defining and executing global strategies aligned to business goals, with a deep understanding of revenue operations and driving enablement across complex product portfolios.
• Solution Selling Mastery: strong understanding of value‑based selling and customer lifecycle enablement, specifically enabling cross‑sell, attach, and expansion motions across a product portfolio.
• Data‑Driven Leadership: strong ability to define metrics, interpret complex data, and build measurement frameworks that link enablement activities directly to business outcomes and executive‑level reporting.
• Technological Proficiency: familiarity with sales technology stacks (CRM, enablement platforms) and an understanding of how to leverage AI to improve enablement delivery, personalization, and performance.
• Strategic Execution: ability to translate high‑level strategy into scalable operating models and execution frameworks, backed by strong problem‑solving and decision‑making capabilities in complex environments.
• Stakeholder Influence: proven ability to influence senior stakeholders across Product, Sales, Marketing, and Operations through strong executive communication and alignment skills.
• Professional Certifications: sales methodology certifications (e.g., MEDDIC, Challenger, CHAMP) or enablement/AI‑related certifications are considered an asset.

We still encourage you to apply even if you don't meet every single requirement.

Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.

Other employment statements:

Geotab will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.

We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at [e-mail].

Geotab provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Geotab complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Geotab expressly prohibits any form of workplace harassment or discrimination based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Geotab's employees to perform their job duties may result in discipline up to and including discharge. If you would like more information about our EEO program or wish to file a complaint, please contact our EEO officer, Klaus Boeckers at [e-mail].

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Salary range:

The annual base salary for this position is $190,000—$240,000 USD.