Associate Product Manager

zeissgroup; Gloucester Township (NJ); On-site; USD 90,000 - 120,000; Full time

Job summary

ZEISS is seeking an Associate Product Manager in the United States to craft 12-18 month product strategy, guide lifecycle management, and drive profitable growth with channel partners and labs. You will shape go-to-market plans and collaborate with marketing, sales, and IT to execute launches and campaigns.

Applicants should have a Bachelor’s degree or 5+ years in product management in Consumer/Healthcare, plus 2+ years in GTM activities; optical industry experience is a plus.

Qualifications

• Bachelor's degree in relevant field.
• 5+ years in product management in Consumer or Healthcare industries (in lieu of degree).
• 2+ years in product management and GTM experience in Consumer or Healthcare industries.

Responsibilities

• Gather market information and identify opportunities.
• Define 12-18 month product strategy and GTM plan.
• Oversee day-to-day product management and pricing strategy.

Skills

Communication

Presentation

Go-to-market

Microsoft Office

Education

Bachelor's degree

Job description

Job Description

How many companies can say they've been in business for over 177 years? Here at ZEISS, we certainly can! As the pioneers of science, ZEISS handles the everchanging environments in a fast-paced world, meeting it with cutting edge of technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like, Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology. We are a global company with over 42,000 employees and have over 4,000 in the US and Canada alone! Make a difference, come join the team!

What's the role?

The Associate Product Manager has oversight and responsibility to implement the strategic plan and guide the product direction throughout the product lifecycle for their assigned product portfolio with the U.S. Defines and implements a 12-18-month product strategy that provides long-term profitable revenue growth; successful definition and set up of new products that meet the needs of the target customer, labs, and channel partners in a timely/profitable manner; manage the current year operational plans; partner with other functions to achieve desired results. In addition, the Associate, Product Manager holds overall responsibility for the Go-to-Market strategy and implementation of designated products.

Sound Interesting? Here's what you'll do:

• Gather and analyze market information and identify market opportunities
• Introduce new products and forecast associated revenue.
• Oversee day-to-day product management activities. Define necessary associated measures (initiation of product developments, planning the support of product launches, go-to-market measures)
• Monitor the sales and turnover development of the assigned product segments
• Manage product discontinuation roadmap
• Develop positioning messaging
• Business/category needs assessment and recommended solutions
• Oversee pricing strategy based on market demand and competitive environment
• Interface with the Global product team
• Oversee and contribute to the production of technical B2B and B2C collateral and materials
• Develop financial business cases for all new products including corporate approvals
• Provide project Leadership for cross-functional initiatives
• Develop and execute annual product promotional calendar, working closely with the Marketing, Sales, and IT teams.
• Complete all relevant documentation and get approvals from direct manager and any required leadership team members. Documentation includes but is not limited to: the Program Data Sheet, Creative Briefs, messaging documents, sell-in/training presentations, and customer-facing materials.
• Collaborate with marketing and sales to generate ideas for campaigns.
• Experience working with Microsoft suite of products and other mainstream productivity apps (TEAMS, MIRO, ZOOM, SalesForce,...)
• Create compelling and clear PowerPoint presentations and business cases.
• Generate copy and content for collateral and campaigns.
• Support the Sales Organization in the preparation of Program and Promotional training materials, including format, content, and delivery.
• Develop promotional collateral to market promotions to targeted prospects, utilizing appropriate online and offline vehicles.
• Effectively maintains good working relationships with a network field Sales Representatives and key stakeholders
• Some "interest in science/technology" in order to demonstrate a deep understanding of how products are made and what features distinguish them
• Conduct and report post-promotion analysis including ROI metrics.
• Effective at delivering presentations to mid-large audiences
• Follows safety standards and reports any safety concerns to leadership

Do you qualify?

• Bachelor's degree in relevant field
• In lieu of a degree, 5+ years of relevant product management experience in Consumer or Healthcare-related industries required
• 2+ years of product management and category-building experience in Consumer or Healthcare-related industries required
• 2+ years of experience as Product Manager in Consumer or Healthcare-related industries preferred
• 2+ years of go-to-market marketing experience in Consumer or Healthcare-related industries preferred
• 2+ years of optical industry experience preferred
• 2+ years of experience working in regulated environments
• 2+ years of experience conducting periodic product training sessions
• Excellent communication (verbal and written) and presentation skills
• Proven ability to build and maintain relationships
• Ability to travel within the United States and Internationally
• Experience working in a multi-national brand company
• Proven track record in project management, including managing contributions of remote teams
• Experience with BTB and BTC activities
• Experience in planning and budgeting process, including financial business cases

We have world class benefits to support you as an