Associate Manager, Channel Marketing-Retail

Alcon; Fort Worth (TX); Presencial; USD 70.000 - 95.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

Life insurance

Retirement plan

Flexible time off

Descripción de la vacante

Alcon is hiring an Associate Manager, Channel Marketing-Retail for the US Vision Care Lens team in Fort Worth, TX. You will lead data-driven marketing plans and activations for retail partners, collaborating with Key Account and Brand teams.

You will manage budgets, coordinate activations, and leverage analytics to identify opportunities, while coordinating with internal and external partners to drive ROI and successful campaigns.

Formación

• Bachelor’s degree or equivalent years of related experience.
• 2 years of relevant experience in Marketing, Shopper Marketing, or a related commercial function.
• Strong project management, organizational, analytical, and problem-solving skills.
• Ability to work on-site at Alcon's Fort Worth office.

Responsabilidades

• Collaborate with Key Account leads as a strategic partner to understand customer needs and implement solutions.
• Develop and execute Alcon marketing plans for Key Account Retailers from strategy to asset development and delivery.
• Manage internal and external creative agency partners to meet timelines and budgets and ensure assets meet requirements.
• Shape content for and actively engages in customer meetings as the marketing subject matter expert.
• Leverage data and analytics to identify market and customer opportunities.
• Conduct post-program analysis across marketing and sales to understand impact/ROI.
• Lead activities for customer event sponsorships from approvals to booth design and delivery.

Conocimientos

Data-driven marketing

Stakeholder management

Brand marketing

Shopper marketing

Project management

Cross-functional collaboration

PowerPoint

Excel

Analytical skills

Communication skills

Educación

Bachelor’s Degree

Herramientas

Microsoft PowerPoint

Microsoft Excel

Descripción del empleo

Associate Manager, Channel Marketing-RetailAt Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you’ll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers. We foster an inclusive culture and are looking for diverse, talented people to join Alcon.As an Associate Manager, Channel Marketing-Retail, USVC Lens, supporting the US Vision Care Lens Channel Marketing Team in our Fort Worth, TX location, you will be responsible leading data-driven marketing plans and activations for retail partners with Alcon, working closely with our Key Account and Brand teams. Your experience in customer/stakeholder relationship management, brand, commercial, and/or shopper marketing, and project management will be essential to success in this role.In this role, a typical day will include:· Collaborate with Key Account leads as a strategic partner to understand customer needs, identify opportunities, and implement solutions.· Develop and execute Alcon marketing plans for Key Account Retailers, from strategy to asset development and delivery, collaborating with internal and external stakeholders.· Manage internal and external creative agency partners to ensure timelines and budgets are met, and assets meet customer and legal requirements· Shape content for and actively engages in customer meetings as the marketing subject matter expert.· Leverage data and analytics to Identify market and customer opportunities· Conduct post program analysis across marketing and sales to understand impact/ROI.· Lead activities for customer event sponsorships, from compliance approvals to booth design and delivery, to content development in partnership with brand.· Lead customer meeting preparation, including agenda development, performance reporting, insight generation, and action planning.· Coordinate post-meeting follow-up and drive execution against priorities, decisions, and commitments.· Contribute to annual customer planning processes and business review development for assigned accounts.· Develop customer-facing presentations, business updates, and performance recaps.· Manage budgets, including spend tracking, invoice processing, reconciliation, and investment monitoring.· Coordinate Direct-to-Patient, ECP, retail media, and customer-specific activation programs.· Lead internal material review and approval processes and ensure compliance requirements are met.· Build expertise in assigned retail customers while supporting broader strategic account initiatives.What you’ll bring to Alcon:· Bachelor’s Degree or Equivalent years of directly related experience (or High School +10yrs; Assoc. +6yrs; M.S.)· The ability to fluently read, write, understand and communicate in English.· 2 Years of Relevant ExperiencePreferred Qualifications:· Relevant experience in Marketing, Customer Marketing, Shopper Marketing, Sales Support, Account Management, Business Analytics, or a related commercial function.· The ability to fluently read, write, understand, and communicate in English.· Strong project management, organizational, analytical, and problem-solving skills.· Demonstrated ability to manage multiple priorities and deadlines in a fast-paced environment.· Strong written, verbal, and presentation skills.· Proficiency in Microsoft PowerPoint and Excel.· Ability to work effectively across cross-functional teams and influence without direct authority.· Ability to work on-site at Alcon's Fort Worth office.· Travel requirements: up to 20%.How to Thrive at Alcon:· See your career like never before with focused growth and development opportunities.· Build positive working relationships to achieve positive goals and business objectives.· Alcon provides a robust benefits package including health, life, retirement, flexible time off for exempt associates, and much more!See your impact at alcon.com/careersATTENTION: Current Alcon Employee/Contingent WorkerIf you are currently an active employee/contingent worker at Alcon, please click the appropriate link below to apply on the Internal Career site.Find Jobs for EmployeesFind Jobs for Contingent WorkerALCON IS AN EQUAL OPPORTUNITY EMPLOYER AND PARTICIPATES IN E-VERIFYAlcon takes pride in maintaining an inclusive environment that values different perspectives and our policies are non-discriminatory in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an email to [e-mail] and let us know the nature of your request and your contact information.