Associate, Integrated Media Planning - Sports Gaming

Adelphi Group; New York (NY); On-site; USD 41,000 - 50,000; Full time

Job summary

OMD in New York is seeking an Associate, Integrated Media Planning to support coordination and execution of media plans under senior guidance. You will collaborate with cross-functional partners and investment teams, assisting with trackers, data gathering, and timelines across TV, streaming, digital video, social, OOH, and sponsorships.

This role offers broad exposure to traditional and digital media, working with national brands and growing businesses.

Qualifications

• Graduate of a four‑year college or university.
• 0-1 year of business experience or relevant internships.
• Intermediate proficiency in Microsoft Office, particularly Excel, PowerPoint, and Word.
• Strong interest in media, advertising, consumer behavior, and marketing strategy.
• Eagerness to learn across channels and platforms.
• Strong organizational skills and attention to detail.
• Interest in sports, entertainment, or gaming is a plus, but not required.
• Adaptable, proactive, and excited to learn in a fast‑paced environment.

Responsibilities

• Passion - Approaches new challenges with energy and curiosity. Demonstrates an interest in consumer behavior, culture, trends, sports, entertainment, and the evolving media landscape.
• Problem Solving - Supports the team in identifying solutions, overcoming challenges, and managing changing priorities in a dynamic environment.
• Hunger for Data - Seeks to understand how insights, research, and performance data are used to inform media strategy and uncover opportunities.
• Collaboration - Works effectively across strategy, activation, and analytics teams to support campaign planning and execution.
• Attention to Detail - Maintains accuracy across reports, flowcharts, media plans, and campaign documentation.
• Growth Mindset - Brings enthusiasm, adaptability, and a willingness to take on new challenges while building foundational media planning skills.

Skills

Microsoft Office proficiency

Organizational skills

Attention to detail

Adaptable, proactive

Interest in media/advertising

Education

Bachelors degree (four-year college/university)

Tools

Microsoft Excel

Microsoft PowerPoint

Microsoft Word

Job description

Agency:

Omd

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA’s Best-Performing Media Network Globally, and COMvergence’s #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities

We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.

Why Join the Team?

This is an opportunity to support a rapidly growing sports gaming brand at an exciting stage of its evolution, while also gaining exposure to a diverse portfolio of clients across travel, nonprofit, and consumer categories. You’ll work on integrated campaigns spanning Linear TV, CTV, Digital Video, Social, OOH, and sponsorships, giving you broad, hands‑on media experience early in your career.

The team is still growing, which means Associates have the opportunity to contribute, learn from experienced media leaders, and gain visibility across multiple disciplines. If you’re curious, detail‑oriented, and excited by the idea of helping shape campaigns for emerging brands, this role offers significant learning and growth potential.

Overview

The Associate, Integrated Media Planning assists in the coordination and execution of media plans under the guidance of more senior team members. As the day‑to‑day support to the strategy team, responsibilities include collaborating closely with cross‑functional partners and investment teams, maintaining and updating trackers, gathering data to support media recommendations, and managing media activity flowcharts and timelines.

This role offers exposure to a broad mix of channels including TV, Streaming, Digital Video, Social, OOH, and sponsorships, providing a strong foundation across both traditional and digital media. Associates will have the opportunity to work across multiple categories and gain experience with national brands and growing businesses alike.

Qualifications

• Graduate of a four‑year college or university
• 0-1 year of business experience or relevant internships
• Intermediate proficiency in Microsoft Office, particularly Excel, PowerPoint, and Word
• Strong interest in media, advertising, consumer behavior, and marketing strategy
• Eagerness to learn across channels and platforms
• Strong organizational skills and attention to detail
• Interest in sports, entertainment, or gaming is a plus, but not required
• Adaptable, proactive, and excited to learn in a fast‑paced environment

Responsibilities

• Passion - Approaches new challenges with energy and curiosity. Demonstrates an interest in consumer behavior, culture, trends, sports, entertainment, and the evolving media landscape.
• Problem Solving - Supports the team in identifying solutions, overcoming challenges, and managing changing priorities in a dynamic environment.
• Hunger for Data - Seeks to understand how insights, research, and performance data are used to inform media strategy and uncover opportunities.
• Collaboration - Works effectively across strategy, activation, and analytics teams to support campaign planning and execution.
• Attention to Detail - Maintains accuracy across reports, flowcharts, media plans, and campaign documentation.
• Growth Mindset - Brings enthusiasm, adaptability, and a willingness to take on new challenges while building foundational media planning skills.

$45,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

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