# Associate Director, StrategyUnderscore Marketing · Remote USTailor My ResumeStart free. No credit card.### About the JobReports To: VP, Strategy### About the roleUnderscore Marketing is seeking an Associate Director, Strategy to join our team within a small, fast-paced media agency specializing in pharmaceutical media advertising. This role is ideal for an analytically minded, self-motivated individual who can independently manage performance reporting, uncover actionable insights, and make strategic optimization recommendations for our pharmaceutical clients.In addition to day-to-day reporting and analysis, this role will contribute to bringing to life the agency’s data analytics vision—executing against our roadmap towards smarter, more automated, and AI-enhanced data solutions to drive organic growth and differentiation. The ideal candidate will work cross-functionally across teams (strategy, planning, analytics, client services, data science & technology, and media execution) to identify and implement both analytics & overall process improvements, ensuring data-driven decision-making is at the core of our client and internal strategies.### Performance Reporting & Insights* Own and manage regular media performance reporting for multiple pharmaceutical accounts, ensuring accuracy, clarity, and timeliness* Analyze marketing and media performance data to identify trends, insights, and optimization opportunities* Translate complex datasets into clear narratives and actionable recommendations for internal teams and clients, bringing the data to life in a powerful way* Develop dashboards, visualizations, and scorecards using relevant tools (e.g. Tableau, Power BI, Google Looker Studio)### Strategic & Analytical Methodologies* Experience working with third-party health data providers, with clear understanding of approaches and methodologies used* Ability to apply analytical frameworks and understanding of attribution methodologies, test/control analyses, and other marketing effectiveness measurement approaches to evaluate performance and guide media strategy* Support the design and interpretation of A/B tests, pilots, and controlled experiments* Contribute to modeling and predictive analysis projects