Associate Director, Strategy

Publicis Health Media; New York (NY); On-site; USD 115,000 - 120,000; Full time

Job summary

Publicis Health Media is seeking an Associate Director, Strategy to lead the Strategy team and manage client relationships. The role requires expertise in pharma media, project management, and excellent communication skills. Ideal candidates will have 5+ years of media planning experience and a strong understanding of media channels.

Benefits

Medical coverage

401K

Flexible time off

Qualifications

• 5+ years media planning experience required.
• Proven ability to manage people and projects.
• Familiarity with standard media research and planning tools.

Responsibilities

• Define management of client needs and team leadership.
• Oversee overall media strategy and client relationship.
• Train and nurture Strategy team members.

Skills

Pharma media experience

Excellent public speaking skills

Cross-channel media knowledge

Project management

Education

BA/BS; advanced degree a plus

Tools

Media research tools

Job description

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Company Description

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.

Company Description

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.

While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.

Overview

The Associate Director, Strategy defines day-to-day functional management of client needs, and leadership and direction to the Strategy team. This person reports into either the Director, Strategy or the VP, Strategy, and also provides strong cross-functional.

Responsibilities

Key Responsibilities

Knowledge

• Pharma media experience, ideally across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer, etc.)
• Understands the total marketing process and the strategic role of media
• In-depth understanding of the role of media channels in a plan
• Expertise in various media research tools and software
• Proactively self-educates on PHM, Publicis Groupe, and client business functions, capabilities, tools, and processes
  
  

Managing & Leading Others

• Responsible for the day-to-day workload and deliverables of the Strategy team
• Supports the Director, Strategy and/or VP, Strategy
• Builds trust, models inclusion, and shows respect for all employees
• Works collaboratively with cross-functional teams
• Drives internal team momentum and progress to meet client deadlines
• Takes initiative and shows accountability for oneself and team’s work
• Owns communication on business initiatives and client requests to internal team
• Trains Strategy team on tools and processes
• On-boards and trains new hires
• Participates in formal development process, including performance management, goal-setting, mid- and yearly reviews
• Nurtures and develops lower-level talent on assigned accounts
• Participates in PHM’s interviewing efforts
  
  

Strategy & Account Management

• Manages, prioritizes, and delegates team workload
• Coaches team to consistently deliver on client and agency requests
• Oversees overall media strategy, approach, and plan on each account
• Helps VP, Strategy drives the planning process
• Manages multiple accounts and can transition between them seamlessly
• Provides initial perspectives on media strategies and approaches
• Owns media channel mix and initial budget allocation and rationale
• Collaborates with internal cross-functional leaders to ensure strategic alignment of deliverables with client needs
• Represents the interests of cross-functional teams in client and agency partner meetings where those teams are absent
• Provides input on deliverables timelines in partnership with cross-functional teams
• Pushes for continuous improvement of self, team, and client deliverables
• Contributes to new business efforts as needed
  
  

Client Service

• Builds a day-to-day relationship with appropriate clients on assigned brands
• Conveys passion for clients and their businesses
• Provides input to client to help shape their marketing priorities
• Models outstanding client service for team
• Influences clients through strong public speaking, presentation, and writing skills
  
  

Qualifications

Requirements

• Embraces PHM values of Accountability, Collaboration, Empathy, Equanimity, Integrity and Respect
• Proven ability to manage people and projects
• Proven ability to earn the respect of clients, internal partners, and peers
• Proven ability to manage challenging situations and persons
• Proven ability to manage multiple accounts, campaigns, clients, etc.
• Excellent public speaking and presentation skills
• Excellent written communication skills
  
  

Education & Experience

• 5+ years media planning experience
• Cross-channel media knowledge and experience
• Familiarity with standard media research and planning tools (e.g. Clear Decisions)
• Pharmaceutical industry a plus
• BA/BS; advanced degree a plus
  
  

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

Compensation Range: $115,000 - $120,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/30/25.

All your information will be kept confidential according to EEO guidelines.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Advertising Services

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