Associate Director, Skytap Enablement

Hobbsnews; Washington (District of Columbia); On-site; USD 120,000 - 200,000; Full time

Job summary

An innovative firm is looking for a strategic leader to drive enablement and demand generation for a cutting-edge technology solution. This role involves leading a high-performing team, developing effective field tools, and executing impactful campaigns. You will collaborate closely with partners and sales teams, ensuring they are equipped to promote offerings effectively. Join a company that values diversity and invests in your success, offering flexible benefits and opportunities for professional growth. This is a chance to make a significant impact in the tech landscape while working with Fortune 100 clients.

Benefits

Health Coverage

Retirement Plans

Paid Leave

Flexible Benefits

Learning Opportunities

Community Involvement

Diversity and Inclusion Initiatives

Qualifications

• Proven leader with experience in strategy and team management.
• Strong background in B2B and SaaS demand generation.

Responsibilities

• Define and manage the strategy for Skytap's enablement and demand generation.
• Lead demand generation campaigns and collaborate with marketing teams.

Skills

Team Management

Demand Generation

B2B Experience

SaaS Environments

Communication Skills

Data-Driven Decision Making

Salesforce

Microsoft Azure Collaboration

Education

Bachelor's Degree

Certifications in Enablement

Tools

Salesforce

Highspot

Seismic

Marketo

Job description

Who We Are

At Kyndryl, we design, build, manage, and modernize mission-critical technology systems that the world depends on every day. We are committed to building a more equitable and inclusive world for our employees, customers, and communities.

The Role

Kyndryl is seeking a driven, customer-obsessed senior leader to manage enablement and demand generation for Skytap, a Kyndryl company. This role requires strategic leadership and tactical execution. You will own the vision, lead the team, and set the strategy, while also building content, executing campaigns, and working directly with the field. You’ll be responsible for driving performance across internal Kyndryl sellers and Microsoft Azure field teams, ensuring they are equipped to promote and sell Skytap offerings effectively.

Your Responsibilities

1. Lead the Team & Set the Strategy: Define the overall strategy for Skytap’s enablement and demand generation. Manage and mentor a high-performing team, ensuring alignment with sales, marketing, and partner leadership. Set priorities and lead by example.
2. Field Readiness & Enablement: Develop and refine field tools such as playbooks, training modules, battle cards, pitch decks, and guides. Coach your team and deliver materials directly to enable the field.
3. Demand Generation Ownership: Lead demand generation campaigns, collaborate with marketing teams, and create assets like messaging, landing pages, and emails to drive pipeline.
4. Partner & Field Collaboration: Work closely with sales, partner, and customer success teams, including Microsoft Azure field sellers, to ensure alignment and co-sell efforts.
5. Training & Onboarding: Create and deliver onboarding and development programs to accelerate field effectiveness, refining curriculum based on feedback.
6. Real-Time Feedback Loop: Maintain close contact with the field to validate and improve enablement tools and campaigns.
7. Content & Asset Management: Manage enablement and campaign content, ensuring accuracy and accessibility.
8. Customer & Market Intelligence: Gather insights from the field and customer interactions to inform content, messaging, and strategy.
9. Cross-Functional Leadership: Coordinate across Skytap, Kyndryl, and Microsoft to ensure strategic alignment.

Note: Kyndryl currently does not require employees to be fully vaccinated against COVID-19, but vaccination proof may be required at client locations according to their policies. Accommodations for medical or religious reasons are available.

Who You Are

Your Skill Set:

• Proven leader comfortable with strategy, team management, and hands-on work.
• Experience leading enablement or demand generation in enterprise B2B or SaaS environments.
• Supporting or enabling Microsoft Azure field teams is a strong plus.
• Excellent written and verbal communication skills.
• Collaborative and influential across functions such as product, marketing, sales, and partners.
• Data-driven, outcomes-oriented, focused on improving seller effectiveness and pipeline.
• Experience with GTM platforms like Salesforce, Highspot, Seismic, Marketo, etc.
• Bachelor’s degree or equivalent; certifications in enablement, demand generation, or sales training are a plus.

Compensation and Benefits

The salary range in the U.S. is $120,360 to $200,000, with variations based on location, skills, and experience. Washington state offers $132,480 to $200,000. Positions may be eligible for bonuses and comprehensive benefits including health coverage, retirement plans, paid leave, and more. For sales roles, sales commissions may apply. Applications are accepted on a rolling basis.

Being You

We value diversity and inclusion, welcoming people of all backgrounds. Our inclusion networks and support initiatives help create a workplace where everyone can bring their whole selves to work—this is the Kyndryl Way.

What You Can Expect

Join us to work with Fortune 100 clients, innovate, and develop new capabilities. We prioritize your well-being with flexible benefits, learning opportunities, and community involvement through volunteering and donations. We invest in your success so that together, we succeed.

Get Referred!

If you know someone at Kyndryl, select ‘Employee Referral’ during the application process and enter their Kyndryl email address.