Associate Director, People Partner

Remote

San Francisco (CA)

Hybrid

USD 130,000 - 170,000

Full time

14 days+

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Benefits offered by this job

Healthcare benefits

401k match

HSA employer contributions

Flexible PTO

Paid maternity/paternity

Paid holidays

Hybrid work schedule

Laid-back office environment

Team events

Job summary

New Engen is seeking a senior HR leader to shape our People strategy and partner with senior leadership to drive organizational design, roles, and workforce planning. You’ll coach a team of HR Business Partners and elevate the function to proactive, analytics-driven advisory.

This hybrid Seattle-based (hybrid) role leads talent programs and talent development across the company. You’ll collaborate with executives to create scalable, future-ready policies and practices, ensuring aligned outcomes

Qualifications

8+ years of progressive HR experience in HRBP/People Strategy roles
Experience managing and developing HR Business Partners
Experience partnering with senior leaders on complex organizational decisions
Strong experience with organizational design and workforce planning
Experience designing company-wide talent programs (performance, succession, development)
Strong business acumen and ability to connect People strategy to outcomes
Ability to move between strategy and execution
Strong coaching and influencing skills
Comfort operating in ambiguity and building structure when playbooks are not defined
Experience leading organizational change or cross-functional initiatives

Responsibilities

Lead and develop our HR Business Partner function, acting as trusted advisors to leaders
Manage and coach a team of HR Business Partners, set strategy and expectations
Shape organizational design, job design, and workforce strategy with senior leaders
Drive workforce and talent planning aligned with business direction
Build scalable talent practices including performance, succession, and development
Be a strategic partner to senior leadership and provide data-informed insights
Lead company-wide People initiatives with the Director of People
Ensure alignment of People strategy with compensation and HR policies

Skills

HR Business Partner

People Partner

People Strategy

Talent

Organizational Design

Workforce Planning

Job Design

Career Frameworks

Performance Management

Coaching

Organizational Change

Data Analytics

Education

Bachelor’s degree in HR/Business/Organizational Development

Job description

WHY NEW ENGEN?

At New Engen, we help brands grow—not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.

Some clients partner with us through long-term agency relationships. Others tap into specialized solutions—like Donut Studios, our in-house creative studio for platform-native and short-form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team.

We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands—and each other—thrive. We work hard, stay humble, and build with purpose.

WHAT YOU'LL DO

Lead Our People Partnership Strategy

Lead and develop our HR Business Partner function, ensuring our People Partners operate as trusted, proactive advisors who understand the business and help leaders make strong decisions about their teams.

You’ll manage and coach a team of HR Business Partners, set the strategy and expectations for how we partner with the business, and help elevate the function from solving individual people challenges to identifying patterns, anticipating needs, and shaping broader organizational strategy.

Shape How We Design Roles & Organizations

Partner with senior leaders on organizational design, job design, and workforce strategy. You’ll help us answer questions like: What capabilities do we need? How should teams be structured? Where should accountability sit? What does meaningful career progression look like?

You’ll own and evolve frameworks around job structure, role clarity, leveling, career paths, and organizational design, creating greater consistency in how we build teams across New Engen.

Drive Workforce & Talent Planning

Lead our approach to workforce and talent planning, partnering with leaders to understand where the business is headed and what talent, capabilities, and organizational structures we’ll need to get there.

You’ll help connect workforce planning, performance, succession, development, retention, and hiring into a more cohesive talent strategy.

Build Scalable Talent Practices

Own and evolve company-wide talent practices, including performance management, talent reviews, succession planning, career development, and manager effectiveness.

Rather than simply administering programs, you’ll continually evaluate whether our People practices are helping the business make better talent decisions and evolve them as our organization changes.

Be a Strategic Partner to Senior Leadership

Serve as a trusted advisor to senior leaders on complex organizational and talent decisions.

You’ll bring together business context, people data, organizational insights, and strong judgment to help leaders navigate change, build effective teams, develop talent, and solve organizational challenges.

You’ll also serve as a senior escalation point for complex or high-impact employee matters, partnering closely with our HR Business Partners and other members of the People team.

Lead Company-Wide People Initiatives

Partner closely with the Director of People to identify and lead strategic People initiatives that support New Engen’s broader business priorities.

You’ll take complex or ambiguous organizational challenges and turn them into clear strategies, frameworks, and programs that can scale across the company.

This could include work across organizational effectiveness, career architecture, leadership development, workforce strategy, performance, talent mobility, change management, and other evolving business needs.

Connect People Strategy Across the Function

Work closely with our People Operations to ensure our talent strategies connect effectively with compensation, benefits, HR systems, policies, and People operations.

You’ll help ensure that the employee experience feels cohesive even when different areas of the People team own different parts of it.

WHAT YOU BRING

8+ years of progressive HR experience, with significant experience in an HR Business Partner, People Partner, People Strategy, Talent, or organizational effectiveness role
Experience managing and developing HR Business Partners or other experienced People professionals
Demonstrated experience partnering with senior and executive leaders on complex organizational and talent decisions
Strong experience with organizational design, workforce planning, job design, job architecture, or career frameworks
Experience designing or leading company-wide talent programs such as performance management, talent reviews, succession planning, career development, or leadership development
Strong business acumen and the ability to connect People strategy to business priorities and outcomes
Ability to move comfortably between high-level strategy and practical execution
Strong coaching and influencing skills, including the ability to challenge leaders thoughtfully and navigate competing perspectives
Comfort operating in ambiguity and creating structure where a clear playbook may not yet exist
Strong analytical instincts and the ability to use people data and business context to identify trends and inform decisions
Experience leading organizational change or other complex, cross-functional initiatives
Experience in an agency, professional services, technology, or similarly fast-moving and matrixed organization is a plus
Talent Acquisition or recruiting leadership experience is a plus, but not required
Bachelor’s degree in HR, Business, Organizational Development, or a related field preferred; advanced degree or HR certification is a plus

LOCATION

This is a hybrid role based in our Seattle office. We believe this role is most effective with regular in-person partnership and collaboration with leaders and the broader New Engen team.

PERKS & BENEFITS