Associate Director, Paid Search

REP Kinesso Media, Inc.; United States; Hybrid; USD 120,000 - 125,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plans

Flex spending

Life insurance

Disability

Employee discount program

Employee stock purchase program

Paid family benefits

Job summary

Omnicom Media is seeking a senior SEM leader to drive strategy and performance across search channels. You will work cross-functionally to align with multi-channel goals and deliver scalable campaigns. The role emphasizes data-driven decision making and client relationship growth.

The ideal candidate has agency experience, expert knowledge of Google/Bing, and mastery of Excel for reporting. This position requires in-office collaboration and strong leadership to guide a growing team.

Qualifications

• Substantial agency experience required.
• Expert in Google, Bing, and other search partners.
• Advanced knowledge of bidding platforms.

Responsibilities

• Lead SEM strategy and multi-channel initiatives.
• Develop and mentor staff; manage direct reports.
• Translate briefs into actionable SEM plans and monitor performance.

Skills

Google Ads

Bing Ads

Excel

Presentation skills

Team leadership

Tools

SA360

Marin

Kenshoo

Job description

Agency: Omnicom Media Job Function: Media Job Subfunction: Performance Media

Job Description: Position Overview

Who you are: You are eager to challenge the digital norms and are hungry to create industry-leading campaign strategies An expert in SEM marketing, you are excited by new data sets, signals, and metrics. You enjoy brainstorming new ideas and reviewing data with serious rigor. You take pride in building and growing strong client relationships while providing strategic direction to your account teams, ensuring the health of SEM accounts while helping to nurture and develop your staff.

Responsibilities

• Liaison between search and cross functional teams to help contribute towards a multi-channel approach/strategy
• Accountability for team development; this includes utilizing organizational tools such as L&D, creating internal opportunity for staff, maintaining positive morale
• Establish current and long-term goals and objectives for responsible accounts, subject to approval by the Director
• Responsible for management of direct reports as well as overall development and success of the team
• Translate briefs into strategy; Work with Manager/Sr. Specialist to execute on that strategy; Monitor success and drive pivots as needed based on performance and ability to reach brand goals
• Lead tests & learns with expectation that these will be scalable across the client’s accounts. Expectation is also that these are shared out wider with KINESSO team
• Continual evaluation of search marketing strategies to identify opportunity for competitive advantage for KINESSO Master, identify and communicate trends in search and client industries
• Create and present case studies, POVs, etc.
• Experience analyzing multi-touch attribution reports (Nielsen, IRI, etc.)
• Analyze search planning budgets, of assigned accounts, to identify strengths and weaknesses and ensures proper financial allocation

Required Skills and Experience

Substantial experience with within an agency environment required Expert in Google, Bing, and other search partners Advanced/Cutting Edge knowledge of at least two bidding platforms such as Marin, Kenshoo or SA360 Polished presence and presentations skills (presentation will be required) Excellent writing skills with an attention to detail Mastery of Microsoft Excel is required Working knowledge of Word, and PowerPoint Ability to multitask and handle other duties as assigned

Desired Skills and Experience

Substantial managerial experience preferred

Wage and Benefits

We offer a Total Rewards package that includes

• medical and dental coverage
• 401(k) plans
• flex spending
• life insurance
• disability
• employee discount program
• employee stock purchase program
• paid family benefits

The salary range for this position is posted below.

120,000.00 - 125,000.00

Employment Transparency

It is the policy of our company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [e-mail].

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.

We strongly believe that celebrating what makes us different makes us better together.

Join us—we look forward to getting to know you.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. At Omnicom Group, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action — focused on community, impact, and opportunity.