Associate Director of Program Outreach

Georgetown University; Washington, Northern (District of Columbia, KY); Hybrid; USD 75,000 - 105,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

Tuition assistance

Work-life balance programs

Employee discounts

Retirement savings benefits

Job summary

Georgetown University, through the Earth Commons Institute, seeks an Associate Director of Program Outreach to lead strategy, recruitment, and student outreach for Environment & Sustainability programs. You will connect with prospective students, develop campaigns, and coordinate with campus partners to create consistent, impactful messaging and materials.

You will oversee events, digital content, and promotional materials while partnering with communications staff and faculty.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field, or equivalent recruitment experience.
• 6+ years in outreach or recruitment, preferably in higher education.
• Exceptional organizational, communication, and interpersonal skills.
• Ability to manage multiple projects and deadlines.
• Proficiency in CRM systems; Slate experience preferred.
• Passion for environment and sustainability.

Responsibilities

• Lead strategy, recruitment, and student outreach for Earth Commons programs.
• Develop and execute campaigns to prospective student audiences.
• Coordinate external awareness campaigns with campus partners.
• Develop collateral, manage recruitment events, and digital content.
• Collaborate with communications staff and faculty to leverage materials.
• Travel for recruitment events as needed.

Skills

Organizational skills

Communication

Interpersonal skills

Writing and editing

Project management

Campaign development

CRM proficiency

Supervisory experience

Contracts management

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Slate

Job description

Requirements Job Overview

The Associate Director of Program Outreach for The Earth Commons Institute - Georgetown University will oversee and lead all activities related to the strategy, recruitment and student outreach activities for the Earth Commons’ undergraduate and graduate programs in Environment and Sustainability. They will develop and execute campaigns that connect with prospective student audiences (with a special emphasis on the new undergraduate degree), drive external awareness, and engage prospects for these degrees. This role will coordinate with relevant partners on external awareness campaigning on behalf of Earth Commons degree programs. Incumbent will ensure that messaging, branding, and tactics are strategic and consistent. Working closely with relevant campus partners, they will develop and implement program campaigns and collateral, manage recruitment events, and develop and approve digital content as well as leverage faculty expertise, program websites and promotional materials, social media channels, and on-campus activities/events in partnership with communications staff.

Work Interactions

This position will work closely with senior-level partners from across the University - the Admissions office; joint program partners (the College of Arts & Sciences, McDonough School of Business, the School of Health, the School of Foreign Service, and central Communications teams at Georgetown. This role will represent the Earth Commons to internal and external constituents including prospective and matriculated students, faculty, and staff. They will work with industry partners and alumni to build new recruitment opportunities and program offerings.

Requirements and Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field; or experience in advertising, recruitment, or admissions, preferably in higher education
• 6+ years of experience in an outreach or recruitment role, preferably in a higher education context
• Exceptional organizational, communication, and interpersonal skills
• Ability to manage multiple projects and deadlines
• Proficiency in CRM systems and communications automation tools— Slate experience preferred
• Passion for environment and sustainability work
• Strong writing and editing skills, with experience developing recruitment collateral
• Supervisory experience is preferred
• Experience managing contracts and external agencies preferred

Working Conditions

Ability to travel for recruitment events. Flexible work hours, including occasional evenings and weekends, to accommodate recruitment events and deadlines.

Work Mode Designation

This position has been designated as Hybrid. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation.

Pay Range

The proposed salary range for this position will be between $75,000-$105,000. Pay will be determined based on qualifications and experience. Pay Range: The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is: $54,616.00 - $100,493.33 Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.

Benefits

Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.

EEO Statement

GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law.

Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.

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