ROLES AND RESPONSIBILITIES:
Under the general supervision of the Vice President of Member Engagement, the Associate Director of Member Engagement carries out activities to support and achieve strategic and operational goals related to chapter management, member engagement, recruitment, and retention activities.
CHAPTER MANAGEMENT:
Manages ATSSA chapters as assigned with the goal of growing chapter membership and participation and promoting a consistent experience for ATSSA members across the chapter network. Act as the main point of contact for chapter leadership and advocate the needs of the chapters to ATSSA national. Specific duties include but not limited to:
- Schedules and attends all chapter board meetings, chapter meetings and events, and chapter committee meetings (in person, virtual or hybrid). Gathers all important chapter documents, meeting summaries, tax filings and store by chapter in SharePoint.
- Manages all activities related to assigned chapters and handles all logistics as needed to include site selection, contract negotiation, certificate of insurance, onsite signage, audio-visual, speaker identification and outreach, food & beverage, room set, sponsorship promotion and fulfillment, meeting agendas, post meeting survey and summary.
- Follows the ATSSA Chapter Timeline for each chapter meeting or event.
- Creates all chapter meetings and events in the Cvent platform to capture attendee information and collect registration, activity, and sponsorships fees. Generates and shares weekly registration reports with the chapter leadership.
- Creates all chapter specific communication for chapter meetings, board meetings, events, chapter committees and task forces, surveys as well as other important updates such as TRIP reports, DOT specifications, training and other updates as directed by the chapter board and ATSSA leadership adhering to ATSSA’s style guide.
- Provides oversight to ensure the chapter is following required state and federal filings. Works closely with chapters out of compliance to get back in good standing.
- Coordinates the chapters’ board nominating process per their respective bylaws. This process includes board member identification, call for nominations, ballots, awards for outgoing chair, communicating the election results and new board member orientation.
- Prepares agenda and PowerPoint presentation to correspond with the meeting agenda to include welcome slide, agenda, speaker highlights, sponsor recognition and ATSSA promotional slides prepared by marketing.
- Tracks all chapter activity throughout the year and prepares the chapters annual reports.
- Educates chapter leadership and chapter participants on The ATSS Foundation. Promotes events and assists with sponsorships from assigned chapters. Also works with chapters to those who have implemented their own scholarships and fundraisers. Presents slides promoting the ATSSF's work as needed at chapter meetings.
- Coordinates state advocacy days and town halls with ATSSA’s state government relations staff to include surveys; pre and post communications promoting event; scheduling, agenda, and meeting logistics; attending and assisting as needed.
- Chapter partner training (CPT): Creates and sends all advertisements for chapter scheduled classes; develops informational/registration documents; coordinates with and keeps the ATSSA training team informed as needed.
RECRUITMENT AND RETENTION:
- Cultivates relationships with chapter leadership and ATSSA members. Conducts continuous outreach to new members and lapsed members in assigned chapters. Receives and responds to chapter and membership related inquiries; responds to and routes additional ATSSA inquiries as appropriate. Tracks and documents member related participation in ATSSA’s database (CRM/Altai). Assists and identifies areas for data hygiene improvement.
- Identifies strategies to promote membership growth. Utilizes the chapter network to identify prospects. Schedules member and prospect visits in conjunction with chapter meetings, tracks all outreach in the member database and follow up.
- Develops relationships with state and local transportation agency employees and associations in transportation. Identifies opportunities for ATSSA to expand its membership reach, partner in advocacy and potential training partnerships.
- Assists in achieving objectives related to Member Engagement as set forth in the ATSSA strategic plan and annual operation plan to achieve a 90% or better retention rate for full company memberships and grow membership by 10%.
OTHER:
- Attends industry meetings, trade shows and functions to promote the ATSSA brand; and speaks on behalf of ATSSA as assigned.
- Attends annual convention, fly-in and midyear meetings and fulfills onsite duties as assigned.
- Processes reimbursements, expenses, and accounting activities relevant to chapter management and travel in a timely manner.
- May be assigned as a staff liaison to a committee, council, or subcommittee. If assigned, one must follow the SOP and timelines as instructed by Volunteer Services.
- Other duties assigned that drive the vision, fulfill the mission, and abide by the values of the association.
QUALIFICATIONS AND EDUCATION REQUIREMENTS:
Education & Experience – A bachelor’s degree and five or more years of association membership experience. Substantial relevant experience may be substituted for a degree, member support experience, sales experience, meeting planning experience.
Skills and Knowledge – Well organized; detail-oriented; able to work independently and as part of a team; able to adapt to changing priorities under pressure; computer literate with a strong focus on MS Office including PowerPoint; professional oral, written, and interpersonal skills; the ability to analyze data to impact change, professional presentation and networking skills; knowledge of foundational membership components and practices. Ability to travel regularly, work effectively remotely and during work travel, ability to travel by all modes of public transportation.
Preferred Skills – Infrastructure safety experience and sales experience are strongly preferred.
Licenses – Valid motor vehicle operator’s license and the willingness/ability to use personal vehicle during employment.
Location - This role is remote with a strong preference in Virginia, West Virginia, Ohio, Pennsylvania or similarly located with some travel to Fredericksburg, VA office.
The American Traffic Safety Services Association is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state or local laws.