Associate Director, Global Marketing & Communications

Merck; North Wales (Montgomery County); Hybrid; USD 142,000 - 224,000; Full time

Job summary

Merck is seeking a seasoned Global Content Marketing professional to support launch brands, focusing on brand building, creative development, and core content creation for HCPs and HCCs in alignment with the commercial strategy. This role emphasizes governance, scale, and driving rapid content development across global teams.

The candidate should bring deep pharma marketing experience, strong analytics, and a track record of leading cross-functional projects in a hybrid work environment.

Qualifications

• Demonstrated experience in digital marketing execution.
• Minimum of 5 years of combined experience in pharmaceutical or healthcare industry marketing/digital marketing/market support/sales functions
• Astute business and analytical skills with the ability to synthesize complex scientific data into medical education/promotion content story development
• Ability to translate complex scientific principles into simple and impactful consumer communications
• Strong knowledge of marketing principles, such as L3 Next
• Prior success leading cross-functional teams
• Agency/vendor management experience
• Strong project management and interpersonal skills

Responsibilities

• Strategic partner and Content Expert to Global Brand Team, ensuring strategy realization during launch lifecycle
• Leads core content creative execution efforts from briefing creation, content development and management, medical legal review and compliant content storage
• Embraces and implements technology advances to drive content creation efficiency
• Co-manage and oversee day-to-day agency relationships related to core content creation
• Partner with Content Accelerator Agency Team for AOR escalations
• Consultant to Global Brand and Content Accelerator Teams providing input and validation to operating model principles

Skills

Digital Marketing

Content Strategy

Cross-Functional Collaboration

Project Management

Agency Management

Education

Bachelor's Degree

Tools

Veeva PromoMats

Job description

Merck is seeking a seasoned Global Content Marketing professional to support launch brands, focusing on brand building, creative development, and core content creation for HCPs and HCCs in alignment with the commercial strategy. This role emphasizes governance, scale, and driving rapid content development across global teams.

The candidate should bring deep pharma marketing experience, strong analytics, and a track record of leading cross-functional projects in a hybrid work environment.