Associate Director, Disease State Marketing

Takeda; Boston (MA); Hybrid; USD 149,000 - 235,000; Full time

Job summary

An established industry player in oncology is seeking an Associate Director of Disease State Marketing. This role is pivotal in shaping strategies that educate and empower stakeholders, from pre-launch to execution. You will leverage your extensive experience in pharmaceutical marketing to drive innovative solutions and foster collaboration across functions. With a commitment to patient care, this position offers the opportunity to make a significant impact in the fight against cancer. Join a dynamic team that values inclusivity and creativity, and be part of a mission to transform patient outcomes through groundbreaking work.

Qualifications

• 8+ years in sales or marketing in pharma or healthcare.
• Strong marketing acumen with launch experience in oncology.

Responsibilities

• Drive disease state education strategy for the PV franchise.
• Collaborate with cross-functional teams to maximize opportunities.

Skills

Creative Ideation

Marketing Strategy

Interpersonal Skills

Conflict Management

Digital Marketing

Business Acumen

Education

Bachelor’s Degree

Advanced Degree

Job description

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Job Description

About the role:

As a member of Takeda Oncology, your work will contribute to our bold, inspiring vision: We aspire to cure cancer. Here, you'll build a career grounded in purpose and be empowered to deliver your best. The Associate Director of Disease State Marketing drives the strategy and execution of disease state education for the PV franchise, including leading cross-functional collaboration to establish a strategy from pre-launch to launch and all disease state workstream deliverables.

How you will contribute:

• Gather and analyze market insights, including competitive landscape assessments, market research, and demand forecasting, to identify opportunities and allocate resources.
• Collaborate with patient services, regulatory, policy, access, and other functions to develop strategies that maximize the opportunity.
• Project manage all milestones and activities to meet critical development, regulatory, and commercial timelines in collaboration with external partners.
• Engage externally with patients, HCPs, and other stakeholders, and other pre-launch field operations in collaboration with marketing and sales/accounts. Including an assessment of field capabilities needed for launch.
• In collaboration with the marketing team, lead pre-launch disease state execution, including strategy, and campaign development for HCPs and patients.
• Lead efforts around innovation and the advancement of personalized care through technology in partnership with DD&T.
• Demonstrate collaborative leadership and influence necessary to ensure alignment among key cross-functional stakeholders and aligned execution.
• Foster an inclusive, safe environment in line with Takeda values and leadership behaviors.

Build a Collaborative Culture:

Build and model a culture of questioning and constructive challenge and collaboration to foster openness and candid dialogue among the BUs and regions and other decision-making bodies. Listen to and carefully consider other’s perspectives, especially to manage and resolve conflict.

Lead with Strategic Agility:

Develop bold, innovative strategic plans and crafts pragmatic solutions to implement them. Move easily between addressing current needs and planning for the future with informed insight. Consider marketplace and economic forces and trends and how it affects our business.

Navigate Change:

Communicates the need for change. Decide and act, even when faced with uncertainty. Focuses on the critical issues while prioritizing current work.

Drive Innovation:

Generate breakthrough solutions and enable others to do the same. Draw on unexpected or seemingly unrelated ways of thinking. Incorporates stakeholder feedback to improve the business.

Minimum Requirements/Qualifications:

• Bachelor’s degree required.
• Advanced degree preferred.
• 8+ years of experience with increasing responsibilities in sales, marketing or related function in pharmaceutical or healthcare industry.
• 6+ years of experience of pharmaceutical marketing experience.
• Vendor management experience.
• Strong marketing acumen: product/extension launches, segmentation / targeting.
• Launch/pre-launch experience is required, preferably in rare diseases or oncology.

Key Skills, Abilities, and Competencies

• Lead creative ideation and apply creativity in marketing strategy and execution.
• Leverage innovation to enhance marketing strategies.
• Excellent interpersonal skills, communication skills and listening skills, ability to develop important relationships with diverse stakeholders, good conflict management and negotiation skills, ability to analyze complex issues to develop relevant and realistic plans, programs and recommendations.
• Drive the achievement of business goals through aligning people, process, structure, information and communication systems.
• Capability to develop and execute effective programs, set metrics and over deliver. Strong understanding of digital approaches to reach and impact customers.
• Strong business acumen with the ability to use knowledge of the industry and marketplace to formulate strategies that identify long-term benefits for customers and evaluate decisions by considering the interests of the entire organization.
• Collaborate across disciplines to align sales execution to product strategies.
• ~20% Travel for conferences and meetings.

More about us:

At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

This position is currently classified as "hybrid" in accordance with Takeda's Hybrid and Remote Work policy.

Takeda Compensation and Benefits Summary

We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.

For Location:

Boston, MA

U.S. Base Salary Range:

$149,100.00 - $234,300.00

The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

The actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.

EEO Statement

Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.

Locations

Boston, MA

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

Job Exempt

Yes