Associate Director, Digital Marketing & Platform Strategy

Jobtailor; Atlanta (GA); On-site; USD 90,000 - 130,000; Full time

Job summary

Jobtailor is seeking a versatile professional to lead marketing and communications technology efforts, including developing branding and marketing strategies for initiatives and maintaining digital platforms.

You will collaborate with IT and marketing teams, work with cloud platforms like Shopify and Acquia, and contribute to front-end and back-end development while ensuring governance, security, and accessibility across the ecosystem.

Qualifications

• Bachelor's degree and 3+ years of professional experience in journalism, communications or marketing or equivalent
• 3+ years full stack development experience (JavaScript, CSS, HTML, Liquid, Node.js, front-end frameworks)
• Drupal back-end familiarity using PHP, YAML, and Composer (preferred)
• Hands-on experience with cloud platforms including Shopify and Acquia (preferred)
• Clear communication skills and ability to explain technical concepts to varied audiences (preferred)

Responsibilities

• Guide the department's marketing and communications efforts
• Develop strategic communications, branding, brand management, and marketing strategies for strategic initiatives
• Develop programs, special event advertising, program materials, proposals, marketing kits, social media, and other communications materials
• Develop effective methods for marketing strategies and distributing communication materials and information
• Build, optimize, and provide technical support for digital platforms in Emory University's Advancement and Alumni Engagement digital ecosystem
• Design, develop, and maintain applications, websites, and digital platforms using front-end and back-end frameworks
• Support SaaS, enterprise, and cloud-based deployments on Shopify, Acquia, Gravyty, and AlumnIQ
• Build core and custom functionality using JavaScript, CSS, HTML, Liquid, and Node.js
• Write scripts to automate deployment, configuration, and API installations
• Troubleshoot and resolve technical issues in development and production environments
• Maintain platform governance, documentation, security, accessibility, and technical standards
• Collaborate with Information Technology teams on security, connectivity, and deployment concerns
• Partner with the Marketing Intelligence team to translate audience insights into personalized experiences
• Train others in the use of communications technology as needed
• Work with external vendors
• Monitor project budgets
• Report to the Director of Communications and Marketing - Experience Technology
• Perform related responsibilities as required

Skills

Full Stack Development

JavaScript

CSS

HTML

Front-End Frameworks

Cloud Platforms

Education

Bachelor's degree in journalism, communications or marketing

Tools

Drupal

PHP

YAML

Composer

Shopify

Acquia

Gravyty

AlumnIQ

Job description

Jobtailor is seeking a versatile professional to lead marketing and communications technology efforts, including developing branding and marketing strategies for initiatives and maintaining digital platforms.

You will collaborate with IT and marketing teams, work with cloud platforms like Shopify and Acquia, and contribute to front-end and back-end development while ensuring governance, security, and accessibility across the ecosystem.