Associate Director, Digital Engagement & Platforms

University of Vermont Foundation & Alumni Association; Burlington (VT); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

Health plan

Dental, vision, life insurance

Paid time off

403(b) with immediate vesting andTu

Tuition remission

Job summary

University of Vermont Foundation & Alumni Association, based in Burlington, VT, seeks an Associate Director of Marketing to manage digital channels and drive philanthropic and alumni engagement. The role reports to the Executive Director of Marketing and guides content strategy across the website, emails, and texting initiatives.

The position is hybrid (3-2 schedule) with flexible remote work options, starting Nov 15, 2026 or a mutually agreed date.

Qualifications

• Experience managing content within a website CMS.
• Experience creating, deploying, and evaluating email campaigns.
• Experience using analytics tools to measure performance and inform decisions.
• Demonstrated ability to manage multiple projects, priorities, and deadlines.
• Strong written and verbal communication skills.
• Design sensibilities and branding adherence.
• Collaborative approach to cross-team work.
• Commitment to diversity, equity and inclusion in strategy development and implementation.

Responsibilities

• Lead administration, updates, and governance of the UVM Foundation website with UX focus.
• Oversee email marketing platform setup, templates, and performance analysis.
• Develop texting strategies and coordinate cross-team texting initiatives.
• Collaborate with teams to improve engagement, donations, events, and campaigns.
• Provide analytics-informed guidance to optimize campaigns and user journeys.

Skills

CMS management

Email campaigns

Analytics tools

Project management

Written and verbal communication

Branding adherence

Cross-team collaboration

DEI principles in strategy

Education

Bachelor's degree in relevant field

Job description

University of Vermont Foundation & Alumni Association, based in Burlington, VT, seeks an Associate Director of Marketing to manage digital channels and drive philanthropic and alumni engagement. The role reports to the Executive Director of Marketing and guides content strategy across the website, emails, and texting initiatives.

The position is hybrid (3-2 schedule) with flexible remote work options, starting Nov 15, 2026 or a mutually agreed date.