Associate Director, Business Intelligence

Publicis Groupe Holdings B.V; Philadelphia (Philadelphia County); On-site; USD 112,290 - 161,280; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Tuition reimbursement

Flexible time off

Job summary

Publicis Groupe Holdings B.V. seeks an Associate Director of Business Intelligence to drive data-driven insights for health and wellness clients. You will lead on enterprise measurement, translate insights into actionable recommendations, and report to the Director of Business Intelligence.

You will manage a team and collaborate with client teams to ensure timely, high-quality deliverables. Responsibilities include shaping measurement plans, overseeing data sources, and presenting strategic

Qualifications

• 5 to 7 years of work experience in data/analytics consulting or quantitative marketing/analysis (healthcare, pharmaceuticals or life sciences).
• Depth of understanding of how clients use multi-channel marketing mix to reach customers.
• Power-user of business IT software: MS Excel, Word, PowerPoint.
• Literacy of business intelligence software such as Datorama, Tableau, Power BI, Adobe, Google, etc.

Responsibilities

• Create professional relationships with internal and client teams, ensuring high-quality communications and deliverables.
• Develop measurement plans and proposals with partners to meet client goals and optimize program success.
• Oversee business rules and engage Finance/Operations in scoping and vendor data requests.
• Manage internal data sources and third-party streams within timelines and delivery dates.
• Synthesize data into insights that measure program impact and identify optimization opportunities.
• Provide strategic consulting using insights for client presentations and reports.
• Identify opportunities to expand presence through consultative selling and new business opportunities.
• Understand client needs and internal operations to drive client and team success.
• Provide strategic review of the team's work, ensuring data cleanliness and high-quality storytelling.
• Collaborate across the organization to drive positive change and keep projects moving.
• Independently provide POV for clients and teams, researching needed information for decision-making.

Skills

Data analytics

Marketing analytics

Client advisory

Tools

MS Excel

Word

PowerPoint

Datorama

Tableau

Power BI

Adobe

Google Analytics

Job description

Associate Director of Business Intelligence

The Associate Director of Business Intelligence will apply their years of experience in data analysis and strategic consulting as the BI lead on any of our myriad of enterprise clients within the health and wellness industry. Important to this success will be the ability to source and use the many data sources at the disposal of the BI team to not only represent the business impact that our media/marketing campaigns have in the marketplace but also the ability to translate these insights into relevant recommendations to optimize media investment for our clients. You will report to the Director of Business Intelligence.

Responsibilities

• Create professional relationships with the many members of your internal and client team(s) while being solely responsible for the level of quality in communications and deliverables for the entire team that serves on your client's behalf.
• Work throughout the year with internal and external (client team, partner agencies/consulting groups) partners to create measurement plans/proposals that satisfy all client goals and address challenges/opportunities with clearly defined goals and definitions of program success.
• Oversee the creation of the business rules and parameters of the engagement and participate together with internal Finance and Operations teams in the scoping process and any necessary requests for proposal from outside vendors/data companies.
• Manage the many internal data sources and (where applicable) third‑party vendors/data streams that comprise our custom measurement platform while keeping process on task within the established timelines and delivery dates.
• Synthesize the data available into insights about the success of our programs in transforming the behavior of our target audience (healthcare professionals, patients/prospects or a combination of the two) while identifying opportunities for program optimization and enhancement.
• Be a strategic consultant using the aforementioned insights as the foundation for presentations, reports, assorted client deliverables in either a face‑to‑face or virtual setting.
• Identify areas of opportunity to expand our presence through consultative selling at current clients while periodically participating in any new business development opportunities as they arise.
• Understand client needs and internal operations to achieve success for the client and team.
• Provide strategic review of your team's work to ensure deliverables are on time, data cleanliness & clean presentation of story is presented, and overall, of high quality.
• Collaborate with people across the organization, affect positive change, understand competitive offerings, identify needs to get projects moving and keep them moving forward with our teams.
• Independently provide POV for clients or our teams, while sourcing or researching any needed information to inform decision‑making in consideration of business rules.
• Manage a team, teaching process and providing a growth path for direct reports while managing their workload for success.

Qualifications

• 5 to 7 years of work experience in data/analytics consulting or quantitative marketing/analysis (healthcare, pharmaceuticals or life sciences experience)
• Depth of understanding of how clients use all aspects of their multi‑channel marketing mix in reaching their customers.
• Power‑user of business IT software: MS Excel, Word, PowerPoint
• Literacy of business intelligence software such as Datorama, Tableau, Power BI, Adobe, Google, etc.

Benefits

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range: USD $112,290.00 - USD $161,280.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

All your information will be kept confidential according to EEO guidelines.