Associate Director, Business Integrated Insights, Neuroscience

Ipsen Biopharmaceuticals Inc.; Cambridge (MA); Hybrid; USD 180,000 - 240,000; Full time

Job summary

Ipsen Biopharmaceuticals Inc. in Cambridge, MA, seeks an Associate Director, Business Integrated Insights, Neuroscience to partner with Neuroscience BU and Brand Teams.

The role focuses on generating customer, market, and product insights from primary research, analytics, and competitive intelligence to drive brand growth. Primary responsibilities include leading complex analyses, guiding market strategies, and presenting actionable insights to senior leadership.

Qualifications

• 8+ years of pharmaceutical and/or life sciences experience.
• At least 3 years of client-side data analytics, forecasting, market research or CI.
• Proven ability to translate research into strategic implications for brand performance.
• Thorough understanding of biopharmaceutical commercialization, including brand management and market access.
• Knowledge & experience in leading cross-functional, matrixed teams.

Responsibilities

• Define and execute primary market research and competitive intelligence plans.
• Track the Neuroscience learning agenda and ensure timely research delivery.
• Lead projects, coordinate logistics, materials, and deliverables.
• Present findings to leadership with clear visuals and actionable recommendations.
• Collaborate with stakeholders to prioritize insights and assess vendor performance.
• Act as a thought partner to brand teams, identifying risks and opportunities.
• Work with Integrated Insights and cross-functional partners across the brand and business.
• Develop and maintain a market intelligence repository for the Neuroscience team.
• Support launch readiness and inline brand performance measurement.

Skills

Market research

Data analytics

Forecasting

Competitive intelligence

Stakeholder management

Cross-functional leadership

Brand strategy

Job description

Title:

Associate Director, Business Integrated Insights, Neuroscience

Company:

Ipsen Biopharmaceuticals Inc.

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company's success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Job Description:

The Associate Director, Business Integrated Insights, Neuroscience serves as a strategic partner to the Neuroscience Business Unit and Brand Teams by generating customer, market, and product insights derived from primary market research, secondary data analytics, and competitive intelligence. This position will report to the Director, Integrated Insights, Neuroscience.

The person in this role will identify, prioritize, execute, and present the analyses and corresponding insights needed to make strategic decisions that improve the performance of aligned brands. The role will also measure brand performance, support brand planning, and act as a key stakeholder in developing and executing brand strategy.

This is a critical role in helping the Integrated Insights team to deliver on its mission to provide not only facts and data, but insights and implications that drive growth. This role will directly contribute to the performance of the inline business and pre-launch activities for Dysport and represent the voices of our stakeholders (patients and HCPs) in making critical business decisions.

This is an exciting opportunity for an individual to work across a brand at different lifecycle stages and actively participate in a potential launch.

What - Main Responsibilities

• Define and manage scope of work and budget for primary market research and CI
• Track the Neuroscience learning agenda to ensure research and analytics needs are executed in a timely manner
• Lead projects and coordinate project logistics, timelines, research materials development, and deliverable creation
• Deliver effective presentations of findings and recommendations to multiple levels of leadership, creating visual displays of quantitative and qualitative information
• Collaborate with and influence internal stakeholders to process and prioritize new insights and analytics requests, and provide feedback on vendor performance
• Participate as a key thought partner to the brand team by challenging assumptions and identifying core risks and opportunities
• Collaborate closely with the Integrated Insights team and cross-functional partners across the brand and business
• Develop and maintain a market intelligence repository to serve as a single source of truth for the Neuroscience team

How - Behavioral Competencies Required

• Ability to transition easily from data and observations to insights and practical business considerations
• Ability to anticipate internal and external business challenges and recommend process, product, or service improvements
• High degree of creativity and innovation in developing new approaches, processes, and methodologies
• Clear understanding of the changing healthcare marketplace
• Ability to effectively perform all functions in adherence with legal, compliance, and regulatory guidelines in the pharmaceutical industry
• Ability to contribute to the development of functional strategy to assist business areas in defining their information strategy
• Experience in leading cross functional, matrixed project teams to achieve milestones and objectives
• Strong oral and written communication, interpersonal, public relations, facilitation, management, decision making, collaboration, and organizational skills
• Ability to work in a hybrid structure, including working from our Cambridge, MA office multiple days per week

How - Knowledge & Experience

• Minimum 8+ years of pharmaceutical and/or life sciences experience,
• At least 3 years of client-side (or in-house) experience in data analytics / forecasting, primary market research, and/or competitive intelligence
• Demonstrated success using research to drive insights and strategic implications that lead to business decisions
• Thorough understanding of the commercialization of biopharmaceuticals, including brand management, sales planning and execution, market access, and regulatory environments
• Knowledge & Experie