Associate Creative Director, Earned Activations — Contract

New York Times; California (MO); Hybrid; USD 85,000 - 97,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Flexible Spending Accounts (F.S.A.s)

Company-matching 401(k) plan

Paid vacation and sick days

Tuition reimbursement and professional development programs

Job summary

The New York Times is looking for an Associate Creative Director, Earned Marketing to lead creative initiatives that drive organic engagement and brand storytelling. This role involves overseeing a team, developing compelling concepts, and ensuring high-quality outputs aligned with the editorial and marketing teams. Candidates should have at least 8 years of experience in creative leadership and a proven portfolio that includes PR-led campaigns. The position is hybrid, based in New York City.

Qualifications

• 8+ years of experience in creative leadership focused on earned media.
• Portfolio showcasing impactful PR campaigns or cultural moments.
• Deep understanding of leveraging social, celebrity, and influencer ecosystems.

Responsibilities

• Lead the development of brand-building activations and earned media.
• Direct the work of a Senior Designer to translate concepts into high-quality design.
• Create and execute high-concept ideas that align with the news cycle.

Skills

Creative leadership

Earned media strategy

Social media engagement

Cultural awareness

Collaboration

Job description

The New York Times is looking for an Associate Creative Director, Earned Marketing to lead creative initiatives that drive organic engagement and brand storytelling. This role involves overseeing a team, developing compelling concepts, and ensuring high-quality outputs aligned with the editorial and marketing teams. Candidates should have at least 8 years of experience in creative leadership and a proven portfolio that includes PR-led campaigns. The position is hybrid, based in New York City.