Associate Creative Director, Design – Ninja

SharkNinja; Needham (MA); On-site; USD 109,800 - 188,700; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan with matching

Employee stock purchase program

Generous paid time off

Job summary

A leading lifestyle products company is seeking an Associate Creative Director in Needham, MA or NYC. This design leadership role involves defining product identities and leading visual systems across various platforms. Ideal candidates will have 8-10 years of experience in design/art direction, strong conceptual thinking, and proficiency in tools like Figma and AI. The role emphasizes teamwork and creative vision, impacting how products are visually positioned and marketed, with competitive compensation and comprehensive benefits offered.

Qualifications

• 8 to 10 years in design or art direction at a senior or lead level.
• Demonstrated ability to define and launch product identities and systems from 0 to 1.
• Experience working upstream with product and insights teams.

Responsibilities

• Define product identities from the ground up with product and insights teams.
• Lead scalable campaign platforms and visual systems.
• Mentor and elevate designers.

Skills

Design leadership

Conceptual thinking

Visual systems

Fluency in AI tools

Fluency in Figma

Social and motion design

Tools

Figma

AI tools

Job description

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world.

Associate Creative Director, Design – Ninja Brand

Location: Needham, MA or NYC

Department: Creative

Reports to: Creative Director

At SharkNinja, our purpose is to positively impact people’s lives in homes around the world. We create 5-star products that solve real problems and bring them to market with the same level of ambition.

Our creative team operates at the intersection of product, brand, and performance.

We are consumer‑centric, digging for insights and iterating until we find what truly resonates.

We are product‑led, where our innovation is the story.

We are idea‑driven, building platforms and systems, not just campaigns.

We are increasingly AI‑enabled, using new tools to move faster, explore more, and raise the bar.

This is a team that values speed, ownership, and craft, and expects creatives to operate as both thinkers and makers.

Overview

We are looking for an Associate Creative Director, Design to help define what Ninja looks like next.

This is a role for a design leader who does not just execute campaigns. You build product identities, shape visual systems from day one, and create ideas that drive demand across the entire funnel.

You will partner closely with product, insights, and marketing from the earliest stages, influencing how products are positioned, named, and brought to life visually.

You think in systems, not assets. Platforms, not one‑offs. Work that scales across every touchpoint and performs.

You are fluent in modern creative tools including AI and Figma, using them to accelerate exploration and iteration while maintaining a high bar for taste and originality.

This is a hands‑on, player‑coach role. You lead teams while actively designing and pushing the work forward.

What You’ll Do

• Define product identities from the ground up with product and insights teams
• Work upstream to help shape product positioning and opportunity areas
• Lead scalable campaign platforms and visual systems
• Own the visual ecosystem across packaging, Amazon, DTC, retail, video, and social
• Design for modern attention with platform‑native systems
• Create work that balances brand building and performance
• Use AI tools and Figma to accelerate concepting and production
• Act as a hands‑on player‑coach leading by example
• Mentor and elevate designers
• Present and sell creative work to stakeholders

What We’re Looking For

• 8 to 10 years in design or art direction at a senior or lead level
• Portfolio showing strong conceptual thinking and visual systems
• Demonstrated ability to define and launch product identities and systems from 0 to 1
• Experience working upstream with product and insights teams to shape positioning
• Ability to design across brand and performance channels
• Strong instincts for social and motion design
• Experience across packaging, DTC, Amazon, and retail
• High standards for craft and visual taste
• Fluency in Figma and modern workflows
• Experience using AI in the creative process

You’ll Thrive Here If You

• Think like a builder, not just a designer
• Care about creating demand, not just aesthetics
• Can define and execute design systems
• Push for stronger, more ownable ideasMove fast and iterate often
• Lead by example and elevate others

Salary and Other Compensation

Pay Range: $109,800—$188,700 USD

The Company offers the following benefits for this position, subject to applicable eligibility requirements:

• Medical insurance
• Dental insurance
• Vision insurance
• Flexible spending accounts
• Health savings accounts (HSA) with company contribution
• 401(k) retirement plan with matching
• Employee stock purchase program
• Life insurance
• AD&D
• Short‑term disability insurance
• Long‑term disability insurance
• Generous paid time off
• Company holidays
• Parental leave
• Identity theft protection
• Pet insurance
• Pre‑paid legal insurance
• Back‑up child and eldercare days
• Product discounts
• Referral bonus program
• And more

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products— we’ll disrupt entire markets.

Learn More About Us

Life At SharkNinja

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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [e-mail]