Obtenez une réponse de cet employeur
Votre CV et votre lettre de motivation, adaptés exactement à ce que l’employeur recherche.
Abbott in Columbus, OH, is seeking an Associate Brand Manager for Similac Delivery & Performance. You will translate brand strategy into measurable commercial results across retail channels through analytics, forecasting, and revenue management.
Collaborate with Marketing, Sales, Finance, and Supply Chain to optimize pricing, assortment, and investments, driving growth in the Similac portfolio while building cross-functional partnerships and preparing leadership presentations.
About Abbott Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac®, PediaSure®, Pedialyte®, Ensure®, and Glucerna® – to help them get the nutrients they need to live their healthiest lives. Working at Abbott At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:
The Associate Brand Manager, Similac Delivery & Performance position is based in Columbus, OH within Abbott’s Nutrition Division. This role supports the translation of brand strategy into measurable commercial results across retail channels through strong analytical and business partnership capabilities. The ideal candidate combines experience in business analytics, forecasting, revenue management, and retail execution with marketing acumen to identify growth opportunities, optimize investments, and contribute to profitable market share growth. The Associate Brand Manager will support commercial analytics, performance measurement, pricing architecture, assortment optimization, and demand forecasting for the Similac portfolio. This individual will leverage consumer, shopper, syndicated, financial, and retail performance data to identify opportunities, inform decision-making, and support profitable growth. This role requires a strong analytical mindset, the ability to connect insights to business actions, and effective collaboration with cross-functional partners to deliver against portfolio objectives.
Serve as the business performance lead for Similac, translating data, insights, and market trends into actionable growth strategies. Identify key consumption drivers, growth opportunities, risks, and market dynamics through analysis of consumer, shopper, retailer, and syndicated data. Develop data-driven recommendations to maximize revenue, profitability, and market share. Support business forecasting processes, scenario planning, and demand projections to back financial and operational decision-making. Conduct analyses on pricing elasticity, promotional effectiveness, assortment optimization, and retail performance.
Evaluate distribution opportunities, whitespace opportunities, and channel expansion strategies to accelerate growth. Optimize trade and shopper marketing investments through ROI analysis, performance measurement, and post-event evaluations. Partner with Sales and Category Leadership to develop compelling retailer strategies and customer-facing growth stories.
Translate brand positioning and marketing strategies into actionable retail programs that drive consumer conversion and customer growth. Partner with Innovation teams to support new product launches through business case development, launch analytics, pricing recommendations, and commercialization planning. Develop executive-level recommendations supported by analytics and strategic rationale. Aid in National Sales Meeting content, business planning materials, and senior leadership presentations.
Collaborate closely with Marketing, Sales, Finance, Supply Chain, Insights & Analytics, R&D, Regulatory Affairs, Shopper Marketing, and Executive Leadership to drive business objectives. Influence senior stakeholders through fact-based recommendations and strategic storytelling. Build alignment across functions to ensure effective execution of growth initiatives and business priorities.
The base pay for this position is $78,000.00 – $156,000.00 In specific locations, the pay range may vary from the range posted.
JOB FAMILY: Product Management
DIVISION: ANPD Nutrition Products
LOCATION: United States > Columbus : RP02
ADDITIONAL LOCATIONS:
WORK SHIFT: Standard
TRAVEL: Yes, 10 % of the Time
MEDICAL SURVEILLANCE: No
SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)
Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf
EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf
Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next‑generation diagnostics, life‑changing devices, science‑based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.
We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.
Follow Us: Facebook LinkedIn YouTube Twitter