Assoc Director-Product Mgmt & Develop

AT; Dallas (TX); On-site; USD 141,000 - 237,000; Full time

Benefits offered by this job

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement program

Paid Time Off and Holidays

Paid Parental Leave

Paid Caregiver Leave

Sick leave policy

Adoption Reimbursement

Disability Benefits

Life and AD&D Insurance

Employee discounts

Wellness programs

Employee discounts on AT&T plans

Job summary

AT&T in Dallas, Texas invites an Associate Director-Product Management & Development to lead the strategy, development, growth, and lifecycle management of the Fiber Broadband product portfolio for business customers. This role partners with Sales, Marketing, Finance, Technology, and Operations to expand fiber penetration and converged mobility relationships.

You will own portfolio P&L, develop business cases, oversee pricing and investments, and deliver executive-ready presentations.

Qualifications

• 8+ years of experience in product management, product development, portfolio management, or a related field.
• Experience leading product development and lifecycle management, from concept through launch to optimization.
• Demonstrated experience with P&L management, financial analysis, and business case development.
• Experience developing pricing strategies and conducting market and competitive analysis.
• Experience developing and executing go-to-market strategies with cross-functional teams.
• Experience using data and performance metrics to drive decisions.
• Proven ability to lead cross-functional teams and mentor staff.
• People leadership experience including coaching and developing teams.
• Strong communication skills for executive-level presentations.
• Experience in fiber broadband, wireline connectivity, or converged connectivity preferred.

Responsibilities

• Define and execute the Fiber Broadband product strategy and multi-year portfolio roadmap.
• Drive penetration, subscriber growth, and converged mobility attach by targeting high-opportunity segments and launching programs.
• Lead product development from concept to launch and general availability.
• Own portfolio P&L, forecasting, revenue optimization, and KPI reporting; manage costs and investments.
• Develop business cases for new products and investments; evaluate market and competitive impacts.
• Conduct ongoing customer and market analysis to guide strategy, pricing, and differentiation.
• Identify experiences improvements to reduce churn and increase lifetime value.
• Lead go-to-market with Sales, Marketing, and Ops; align incentives and channel readiness.
• Prepare executive-ready updates and decision briefs for senior leadership.
• Lead direct reports and cross-functional teams with clear priorities and accountability.

Skills

Product strategy

P&L management

Go-to-market

Team leadership

Cross-functional collaboration

Financial analysis

Pricing strategies

Market analysis

Fiber broadband

Education

Bachelor’s degree

Master’s degree

Job description

This is a full-time onsite role based in the location(s) posted and is performed from the designated work location five days per week. No relocation is offered.

The Associate Director-Product Management & Development role will lead the strategy, development, growth, and lifecycle management of AT&T’s Fiber Broadband product portfolio for business customers. The role has broad business ownership, including portfolio strategy and roadmap, P&L performance, business cases and investment decisions, pricing and competitive strategy, product development and launches, fiber penetration and subscriber growth, and go-to-market execution. The leader will work extensively across Sales, Marketing, Finance, Technology, Operations, and other product teams to grow Fiber Broadband and expand converged mobility relationships.

We are looking for an experienced product and business leader who can combine strategic thinking with strong financial and analytical skills, translate customer and market insights into investment and product decisions, lead complex cross-functional initiatives, communicate effectively with senior executives, and develop a team.

Key Roles and Responsibilities:

Typical tasks may include, but are not limited to, the following:

• Define and execute the Fiber Broadband product strategy, multi-year portfolio roadmap, investment priorities, and market differentiation plan, while managing timing, dependencies, funding decisions, and delivery risks.
• Drive Fiber Broadband penetration, subscriber growth, and converged mobility attach by identifying high-opportunity customer segments and locations, working with Sales to target them, and launching programs that expand converged relationships and reduce churn.
• Lead product development from concept through launch, including user stories, requirements, technical development, testing, beta, controlled introduction, and general availability.
• Own portfolio P&L performance, including forecasting, revenue optimization, cost management, expense allocation, revenue attribution, KPIs, performance reporting, and corrective actions.
• Develop and oversee business cases for new products, capabilities, offers, and capital investments; review assumptions, pressure-test financial models, and evaluate competitive and adjacent-market impacts.
• Conduct ongoing customer, competitive, and market analysis—including offers, pricing, positioning, and industry trends—to guide product strategy, pricing, differentiation, and investment priorities.
• Identify customer and seller experience improvements that reduce friction and churn, strengthen adoption, and increase customer lifetime value.
• Drive go-to-market execution with Sales, Distribution, Marketing, Operations, Finance, Technology, and other partners, including positioning, value proposition, channel readiness, launch performance, and aligned compensation strategies.
• Develop and deliver executive-ready presentations, business updates, and decision recommendations to senior leadership and AT&T officers.
• Lead direct reports and cross-functional teams by setting priorities, developing talent, and creating accountability for business and delivery outcomes.

What you’ll need:

• Experience developing and executing product and portfolio strategies aligned with business objectives and market opportunities.
• Experience leading product development and lifecycle management, from concept and launch through optimization and maturity.
• Demonstrated experience with P&L management, financial analysis, and business case development to support product and investment decisions.
• Experience developing pricing strategies and conducting market and competitive analysis.
• Experience developing and executing go-to-market strategies in partnership with cross-functional teams.
• Experience using data, analytics, and performance metrics to evaluate product performance and drive business decisions.
• Proven experience leading cross-functional teams and influencing stakeholders across multiple areas of the organization.
• People leadership experience, including developing, coaching, and leading teams.
• Experience communicating and presenting recommendations to senior and executive-level leadership.
• Relevant experience in fiber broadband, wireline connectivity, telecommunications, or converged connectivity would be particularly valuable.
• Demonstrated ability to translate customer, market, financial, and technology insights into actionable product strategies and investment recommendations.
• Bachelor’s degree (BS/BA) required or equivalent experience; Master’s degree preferred.
• 8+ years of experience in product management, product development, portfolio management, or a related field.

Supervisor: Yes

Our Assoc Director-Product Mgmt & Develop jobs earn between $141,300.00 - $237,400.00 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours: 40

Time Type: Regular

Location: Atlanta, Georgia, Dallas, Texas

Salary Range: $141,300.00 - $237,400.00

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