Assistant Store Manager

Cotopaxi; Lone Tree (CO); On-site; USD 100,000 - 125,000; Full time

Job summary

Cotopaxi is looking for an Assistant Store Manager in Lone Tree, CO. This role involves partnering with the Store Manager to develop a vibrant store culture, support daily operations, and lead a dedicated team to provide exceptional customer experiences. Ideal candidates are adaptable and committed to our mission of doing good.

Benefits

Medical, dental, and vision benefits

401(k) plan with employer match

Employee discounts on Cotopaxi products

Company-paid Volunteer Time Off

Paid time off, sick leave, and holidays

Qualifications

• 1-3 years of retail experience, ideally in a Supervisor or Assistant Manager capacity.
• Strong sense of ownership and commitment to developing people.
• Confidence leading the floor, managing priorities, and giving feedback.

Responsibilities

• Partner with the Store Manager and coach the team.
• Oversee daily operations, including scheduling and inventory.
• Create authentic guest experiences.

Skills

Ownership

Adaptability

Leadership

Customer Engagement

Team Development

Tools

POS systems

Inventory systems

Job description

Job Title: Assistant Store Manager
Job Level: Entry-Level
Job Type: Full-Time, Non-Exempt
Job Location: Cotopaxi Retail Store - Park Meadows, Lone Tree, CO
Job Compensation:$24.00/hr

About Cotopaxi:

Cotopaxi is a B Corporation that makes adventure travel gear to empower people to see the world and make it better. Our Gear for Good^Ⓡ promise is to make our products as ethically, sustainably, and durably as possible, while having a positive social, environmental, and economic impact. We dedicate 1% of revenue to the Cotopaxi Foundation, which supports nonprofit partners with proven track records of alleviating poverty. Through our Foundation to date, we have helped more than 4.25 million individuals experiencing extreme poverty. For more information, visit www.cotopaxi.com.

Cotopaxi is a company that values people, innovation, and adventure and our work environment reflects just that. Whether you are working from one of ourretail stores, our headquarters, your couch at home, or even your van in the woods, you’ll feel the camaraderie of our amazing team of visionaries, builders and go-getters. We are a team of adventurous, mission-driven people looking to prove that business CAN be a force for good.

Job Overview (What You’ll Do):

This isn’t your average retail channel. Our brick & mortar stores are hubs for connection, inspiration, and adventure. We view profit as a byproduct of good conversation where every guest interaction is a chance to create meaningful connections and experiences that are more personal, inclusive, and impactful. Whether you’re kitting someone out for their first outdoor adventure or outfitting a regular with our newest gear, you thrive off of creating fireside moments that further integrate us intentionally within the local community.

As the Assistant Store Manager, they/she/he partners closely with the Store Manager to build and coach a best-in-class team, drive daily operations, and create a vibrant store culture where every guest and Guide feels seen, supported, and inspired. Whether you’re on the floor leading by example or behind the scenes fine-tuning processes, you’re someone who leads with purpose and clarity, cultivates a strong sense of ownership, and shows up with consistency. You know how to keep the energy high, the team aligned, and the store running smoothly.

This role is ideal for someone who thrives on connection, builds trust through action, and loves growing others. If you're excited by our mission, energized by people, and ready to continue building something meaningful in Lone Treewe hope you’ll apply.

Let's Do Good – together.

Job Responsibilities (How You’ll Do It):

Championing Authentic Guest Experiences

• We meet every guest where they are – guiding them through their journey with care, curiosity, and intention.
• Lead by example on the sales floor – modeling storytelling, connection, and authentic guest experiences.
• Coach and develop the team to create authentic experiences that inspire guests and drive results.
• Support a best-in-class culture on the floor – celebrating wins and guiding growth.

Operations and Impact

• Train, mentor, and onboard new Guides with care and clarity.
• Foster strong relationships and encourage storytelling and collaboration.
• Partner with the Store Manager to build a team culture that’s fun, dynamic, and purpose-driven.
• Oversee daily operations including scheduling, floor coverage, inventory, and visual merchandising.
• Help manage KPIs, sales goals, and store performance with a mission-first mindset.
• Contribute to local engagement efforts including events, partnerships, and volunteer initiatives.
• Serve as a point person for store leadership in the Store Manager’s absence.

The Ideal Candidate (What You’ll Bring):

• 1-3 years of retail experience, ideally in a Supervisor or Assistant Manager capacity.
• A strong sense of ownership and commitment to developing people.
• An adaptable mindset – ready to pivot and problem-solve in a fast-moving environment.
• Experience with operational tools (POS, scheduling, inventory systems).
• Confidence leading the floor, giving feedback, and managing priorities.
• A love for community, adventure, and impact – and a belief in our Do Good mission.
• Flexibility with scheduling to support the team and business needs including holidays.
• Ability to lift up to 50 lbs and work on your feet – this is an active role.

Job Benefits (The Perks):

We deeply care about our employees and are proud of our commitment and investment in our team. We prioritize wages and benefits and always keep the employee experience in mind as we work to create a quality work-life balance for everyone.

The hourly rate for this position is $24.00.

Here is a snapshot of the benefits we provide:

Core Benefits

• Medical, dental and vision benefits with HSA, FSA, and DCSA options.
• Company paid basic life insurance with the option to purchase additional coverage.
• Voluntary short-term and long-term disability coverage.
• Voluntary accident and critical illness insurance.
• Company paid employee assistance program.

Wellness Benefits

• Company paid mental health benefits.
• Company-paid Volunteer Time Off.
• 401(k) plan with employer match.
• Paid time off, sick time, and company holidays.
• In The Wild Days: Two team building moments for the store to recharge and reconnect together.

Uniquely Us

• Live the brand you love with 60% off Cotopaxi products.
• Dig deeper and expand through our intentionally curated learning and development opportunities.
• Kit yourself out with the help of additional outdoor brand discounts to support any adventure.
• Stay connected no matter your location or department through regular virtual/in-person celebrations.
• Thrive at work and be a part of a culture that embraces people, innovation, and adventure in unique ways!

As a mission-driven brand, Cotopaxi is not only hyper aware of but also deeply invested in putting people first and paving the way as a humanitarian brand. We welcome, embrace and celebrate all people regardless of gender, age, race, disability, nationality, ethnicity, faith, or sexual orientation. We believe in Doing Good, and how we’re involved with that has no limits.

No matter what experience you have within the outdoor industry we encourage you to apply. At Cotopaxi we believe that experience comes from a variety of places. We look for individuals who thrive on challenges, are passionate about doing good, and believe that collaboration and candor are necessary for success. Show us how your experiences have shaped you and how you can contribute to Cotopaxi in our mission to Do Good. We can’t wait for you to share with us your personal story!

Cotopaxi participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.