Assistant Professor of Marketing

Utah Tech University; Saint George (UT); On-site; USD 100,000 - 106,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Tuition waivers for employees

Job summary

Utah Tech University in St. George, Utah, invites applications for a full-time, tenure-track faculty position in Marketing with a primary specialization in Product Marketing.

The role emphasizes applied, industry-engaged learning and integrates customer insight, innovation, technology, and real-world practice to prepare students for careers in product marketing. The ideal candidate will have a PhD/DBA in Marketing, an active research agenda, and professional experience in product marketing or

Qualifications

• PhD or DBA in Marketing from an AACSB-accredited institution.
• Active research agenda with scholarly productivity in product marketing or related area.
• Demonstrated professional industry experience in product marketing, product management, go-to-market strategy or related areas.
• Ability to design innovative, applied curriculum and deliver engaging instruction.

Responsibilities

• Teach 24 credit hours per academic year across lower- and/or upper-division courses.
• Advise undergraduate marketing students and mentor projects.
• Contribute to experiential learning opportunities and industry-engaged activities.

Skills

Product marketing

Brand strategy

Brand management

Teaching

Research

Industry experience

Education

PhD or DBA in Marketing

ABD considered if degree by Aug 2027

Job description

The Department of Management and Marketing at Utah Tech University in St. George, Utah, invites applications for a full-time, tenure-track faculty position in Marketing with a primary specialization in Product Marketing.

In alignment with Utah Tech University's polytechnic mission, this tenure track faculty member will expand and enhance applied, industry-engaged learning in how organizations develop, position, differentiate, launch, manage, and grow products and brands. The position will emphasize the integration of customer insight, innovation, technology, and real-world marketing practice to prepare students for contemporary careers in product marketing and related fields. The successful candidate will contribute to the Marketing program through teaching, research, student mentoring, and engagement with industry and the broader community.

The ideal candidate will demonstrate a strong combination of academic scholarship and professional industry experience in product marketing or closely related areas, such as product strategy, new product development, go‑to‑market strategy, technology commercialization, innovation, product lifecycle management, positioning, differentiation, market adoption, and customer insight. Candidates should have an active research agenda that contributes to the academic literature in product marketing or a closely related field, as well as meaningful professional experience applying these concepts in organizational settings. Professional or research experience in brand strategy and/or brand management is valued as a complement to product marketing expertise.

The Utah Tech Marketing program offers a marketing BA/BS major with career-focused areas of study in Digital Marketing, Marketing Analytics, Hospitality and Services Marketing, and General Marketing, as well as a marketing minor and certificates. More information about the department, faculty, and degree offerings can be found at https://marketing.utahtech.edu/.

POSITION DETAILS, COMPENSATION AND BENEFITS:

Full-time (9-month) tenure-track faculty position. Faculty service with pay and benefits starting July 1, 2027. Annual salary of $100,000-$106,000 depending on qualifications and experience, with additional compensation available for optional summer/overload teaching. Excellent benefits package included that begins on start date; includes medical, dental, vision, employee assistance and wellness programs, life, disability, retirement, and undergraduate tuition waivers for employees and eligible dependents. See https://humanresources.utahtech.edu/employee-benefits/ under "Benefits Summary" for more details.

• Teach and design 24 credit hours of lower- and/or upper-division courses per academic year across different delivery modalities. Courses could include Product Marketing, Marketing Strategy, Principles of Marketing, Entrepreneurial Marketing, and new upper-division electives related to product strategy, go-to-market execution, product positioning, technology marketing, innovation, or related areas.
• Advise undergraduate marketing students, mentor student projects, and contribute to experiential learning opportunities and industry-engaged activities.
• Provide institutional and campus service as defined by University Policy and the College of Business, including holding office hours, attending department and College of Business meetings and committee service in compliance with university policy.
• Maintain an active program of scholarly research and publication consistent with the expectations for tenure and promotion at Utah Tech University.

• PhD or DBA in Marketing from an AACSB-accredited institution required; candidates who are ABD will be considered if the degree will be completed by August 2027.
• Active research agenda with evidence of scholarly productivity in product marketing or a closely related area, such as product management, new product development, product lifecycle management, product or marketing strategy, go-to-market strategy, positioning and differentiation, technology commercialization, innovation, market adoption or diffusion, customer insight or co-creation, portfolio strategy, emerging marketing technologies, or related areas.
• Demonstrated professional industry experience in product marketing, product management, go-to-market strategy and/or execution, product strategy, technology commercialization, or a closely related area is required.
• Demonstrated ability to design innovative, applied curriculum and deliver engaging instruction. Finalists will be required to deliver a teaching demonstration.
• Strong written and oral communication skills, with a proven ability to collaborate effectively within a team-oriented environment.
• Experience working with industry partners and incorporating experiential, project-based, or technology-enhanced learning into the classroom is preferred.

ABOUT THE UNIVERSITY:

Utah Tech University is an open, comprehensive, polytechnic institution, committed to exceptional student learning and success that has adopted an instructional approach of "active learning. active life." and a culture of innovation and entrepreneurship. Established in 1911 as a community college and in 2013 as a state university, our University is located in picturesque southwestern Utah, approximately 120 miles northeast of Las Vegas. The area is renowned for its red rocks, desert climate, over 300 days of sunshine annually, and easy access to world-class outdoor recreational opportunities.

Click here to learn more about the University.

Utah Tech University is a fast-growing Utah public institution of higher education, with more than 13,000 students. We offer over 250 programs, including doctoral, masters, bachelors, associates, certificates, endorsements, minors, and/or emphases. We seek faculty and staff committed to creating an active, applied, and career-oriented learning environment that is student-centered, who bring new ideas, possess values and career aspirations aligned with the University’s mission and vision, and are inspired to build a premier open, comprehensive, polytechnic university.

Utah Tech employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must provide employment eligibility verification as required by the U.S. Citizenship and Immigration Services.

Utah Tech is committed to providing access and reasonable accommodations in its services, programs, activities, education, and employment for individuals with disabilities. To request disability accommodation in the application process, please contact Human Resources at [e-mail] or 435-652-7500.

Utah Tech University does not discriminate on the basis of race, religion, color, national origin, citizenship, sex (including sex discrimination and sexual harassment), sexual orientation, gender identity, age, ancestry, disability status, pregnancy, pregnancy-related conditions, genetic information, military status, veteran status or other bases protected by applicable law in employment, treatment, admission, access to educational programs and activities, or other University benefits or services. For more information or contact information, please visit https://titleix.utahtech.edu/reporting-discrimination/.

For important information regarding academics, campus safety, student services, employment laws, and other regulatory requirements, visit Utah Tech University’s Right-to-Know https://utahtech.edu/right-to-know/ and Clery Act https://police.utahtech.edu/clery-act websites.