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Adidas seeks an Assistant Manager Digital Analytics in Portland to deliver cutting-edge analytics services that drive fact-based decisions across ecommerce and digital marketing. You will combine data from multiple sources to generate insights on consumer behavior and business performance, informing digital strategy and site development.
In collaboration with your team, you will lead analytics initiatives, evolve reporting, and present findings in clear, actionable formats to stakeholders across
Responsible for delivering cutting-edge analytics services to stakeholders, enabling them to make fact-based decisions. Based on multiple data sources, manage the generation of insights that help adidas understand consumer behavior and related business performance to ultimately help drive sales. In collaboration with your team, inform the adidas digital market strategy and provide the factual basis for future consumer experiences and related demand and site development. Contribute to continuous development of the analytics practice in scope, including service portfolio evolution and aligned to global frameworks for focus areas assigned to you. Potential focus areas are: Digital Business Performance analytics, Digital Product Performance Insights, Digital Operational Analytics (Forecasting, SLAs, Returns, Supply Chain, Trading & Data Governance), Digital Experience Analytics (.com and app), ad Digital Analytics Projects. Manage demand for insights and analytics. Conduct collection, tracking, mining and analysis of data and the generation of fact-based insights using multiple data sources. Provide analytics services to stakeholders within the eCom market. Ensure analytics results drive consumer experience and business impact and help achieve market sales plans. Support stakeholders in your area of responsibility in the use of digital analytics to define goals, select appropriate KPIs, monitor performance and derive trends and opportunities. Provide stakeholders with actionable recommendations and calls for action based on your gathered insights. Translate gathered insights into engaging, actionable and easy to digest insights presentations. Maintain a strong stakeholder network with high level of trust that facilitates action-ability of insights. Implement and use data driven decision processes, in line with a fact-based decision culture. Co-initiate and help implement new reporting structures or refine existing structures within your area of responsibility in alignment with Global Digital Analytics Frameworks and Data Governance. Help influence best practice guidance to other markets and other adidas stakeholders to maximize the use of analytics capabilities.Build internal and external network, informing the adidas Digital Analytics community on the latest trends and technological advances.
Bachelor's degree or foreign equivalent in Business, or a related field of study, and
Travel required Domestically and Internationally 10-20% of the time for meetings.
5055 N. Greeley Avenue, Portland, OR 97217. May permit telecommuting from home office within commuting distance to Portland, OR